The posting
About Urban Company
Urban Company is transforming the way people experience home services, making it as easy as booking a ride or ordering food. From cleaning to beauty treatments, AC servicing, cooking to plumbing, we offer high-quality, fixed-price services at the convenience of your home. Founded in 2014, we've built a network of 78,000+ service professionals and served millions of customers across multiple cities globally.
Our vision is to empower service professionals to become micro-entrepreneurs, helping them enhance their earnings and skills through branding, standardized services, training, and access to finance.
We’re changing the way people do things.
- Grab did it with transport.
- Spotify did it with music.
- AirBnB did it with accommodations.
- And we’re doing it with services.
UC Singapore
We launched UC in Singapore at the beginning of 2020 and have been growing consistently since then. Our services range from Home Cleaning, AC Repairs and Servicing to Beauty and Wellness services at home. Over the last 6 years we have built a consumer loved business with one of the best retention cohorts across UC. Amongst the fastest growing businesses at UC, our International business is planned to grow 3x in 3 years and we are looking for growth hungry folks to join our team to build the business along with us.
We’ve come a long way, from a small startup to a unicorn, and now to a publicly listed company, but this is just the beginning. Join us to be part of the exciting journey ahead and help shape the future of services. We’ll be invested in growing your career, as you help us grow the business. It’s not easy, but that’s what makes it all the more fun.
About the Role
We are looking for a SM / EIR with 3 to 6 years of experience in roles focused on business growth, consumer orientation, and problem-solving.If you believe you understand the pulse of the Singapore consumer and want to build for Singapore, this is a unique opportunity to build and scale a business end to end. You will own the consumer side of Urban Company Singapore, from identifying market gaps and understanding consumer needs, to shaping the offering, defining pricing, deciding app and advertising messaging, and driving execution on the ground.
The goal is to build deeper consumer penetration in Singapore's home cleaning market by:
• Acquiring more new consumers onto the platform • Increasing repeat rates by making our offerings more relevant • Improving the overall consumer experience and platform journey • Identifying and solving the biggest barriers to adoption • Defining and managing the business operating model relevant to offerings
The role will involve working closely with consumers, testing hypotheses, launching initiatives, and driving execution with cross-functional teams to ensure ideas translate into real outcomes on the ground.If you are excited about consumer problem-solving, building things from the ground up, and the opportunity to build and scale a business in Singapore, this could be the right role for you.
Key Responsibilities
- Consumer Analysis: Use data and consumer insights to understand behaviour in the market and across the UC user base. Identify opportunities to acquire more new consumers and increase ARPU.
- Offering Iterations: Define and continuously refine the consumer offering across pricing, SKUs, categories, and use cases to drive traffic, conversion, and ultimately maximize monthly orders.
- Growth Planning: Define and drive the growth trajectory across categories for UC Singapore, using mathematical modelling, data, and structured planning to identify growth opportunities and set targets.
- P&L Ownership: Own the P&L for the business, balancing revenue growth, consumer value, and EBITDA goals to build a sustainable business.
- Experience Upliftment: Envisage what the best-in-class consumer experience should look like across categories and lead the journey from defining the vision to transforming ground operations to deliver it.
- Customer Success: Drive customer satisfaction by defining and improving pre and post-booking platform experiences and policies. Own initiatives that improve customer NPS across categories.
Job Requirements
- 2-4 years of experience in top tier consulting or 3-6 years of experience in startup or consumer focussed roles.
- Strong analytical and problem-solving skills, ready to apply them hands-on.
- Exceptional communication, organizational, and presentation skills.
- Experience in a high-growth, fast-paced environment is a plus.
- A passion for building and scaling businesses, with a ‘get things done’ attitude.
Why Join Us?
At Urban Company, you’ll have the unique opportunity to transition from strategic problem-solving to real-world execution. You’ll be part of a dynamic team that is revolutionizing the service industry, and you’ll play a pivotal role in scaling our Singapore operations. You should expect,
- A fast-paced work environment with massive ownership and growth opportunities
- The opportunity to spearhead high impact projects with tangible outcomes
- Close collaboration with the leadership team on key projects
- Health insurance benefits for all employees
If you’re ready to take your career to the next level, come build the future with us!



