The posting
We are looking for a freelance Social Media Graphic & Motion Designer on a monthly retainer to support content development and adaptation for a leading retail and lifestyle brand.
The role covers content touch-ups, campaign adaptations, original static content and short-form 2D animations. Working with supplied assets, brand guidelines and creative direction, you should be comfortable across static and motion deliverables, with a strong eye for layout, visual consistency and brand application.
Key Responsibilities
- Adapt existing campaign key visuals and brand-provided assets into polished social media content
- Support theme ideation and visual conceptualisation for original static content, based on provided content direction and copy
- Conduct basic image retouching, colour grading and asset clean-up where required
- Apply logos, text treatments and other brand elements consistently across deliverables
- Create simple 2D motion graphics and short-form animations using campaign assets, imagery, typography and brand elements
- Adapt content across relevant social formats, including feed posts, Stories, Reels and TikTok
- Work closely with the social and creative teams to incorporate feedback and revisions
- Manage recurring monthly deliverables and meet agreed production timelines
Requirements
- Strong proficiency in Adobe Photoshop, Illustrator and After Effects, or equivalent design software
- Experience creating social-first content for Instagram, TikTok and other digital platforms
- A strong eye for typography, layout, composition, colour and visual hierarchy
- Comfortable working within brand guidelines, adapting existing key visuals and developing fresh layouts from supplied assets
- Basic image retouching and colour-grading capabilities, alongside experience in 2D motion graphics and short-form social animations
- Strong attention to detail, particularly with brand elements, logos and formatting
- Able to manage multiple assets efficiently and work within agreed turnaround times
- Experience in retail, lifestyle, fashion, beauty or F&B is a plus



