The posting
Junior User Acquisition Executive (Mobile Games)
Location: Singapore Employment Type: Full-Time Industry: Gaming / Interactive Entertainment Work Arrangement: Remote, Singapore-based
About the Role
Blankzonet is the Singapore entity of a global mobile gaming company. We are looking for a Junior User Acquisition Executive to support paid advertising campaigns for our mobile games across international markets.
You will help set up campaigns, monitor results and test advertising creatives. This is an execution-focused role with opportunities to develop your skills in mobile game advertising and campaign optimisation.
Key Responsibilities
Campaign Setup and Execution
- Set up and maintain campaigns across platforms such as Meta Ads, Google Ads and TikTok Ads, following the team’s direction
- Upload advertising creatives and check campaign settings, targeting, budgets and tracking before launch
- Monitor daily advertising spend and make budget or bid adjustments within agreed guidelines
Performance Monitoring and Reporting
- Track campaign results, including cost per install (CPI), click-through rate (CTR), return on ad spend (ROAS) and player retention
- Prepare regular reports and highlight changes, issues and opportunities for improvement
- Support campaign optimisation based on performance data and feedback from the team
Creative Testing and Coordination
- Support tests of different advertising creatives, audiences and campaign settings
- Maintain clear records of test results and share findings with the user acquisition and creative teams
- Coordinate creative uploads, feedback and campaign timelines
- Research relevant mobile game advertising trends and competitor campaigns
Requirements
- Ideally 1–2 years of hands-on experience in paid advertising, performance marketing or user acquisition
- Applicants without prior advertising experience may also be considered if they demonstrate strong analytical ability, attention to detail and willingness to learn
- Familiarity with Meta Ads, Google Ads or TikTok Ads is an advantage
- Comfortable working with numbers, spreadsheets and campaign reports
- Organised, reliable and able to communicate progress clearly while working remotely
- Interest in mobile games and an eagerness to understand player behaviour
- Mobile gaming or app advertising experience, and familiarity with AppsFlyer or Adjust, are advantages
Why Join Us
- Support international advertising campaigns for mobile games
- Develop practical user acquisition skills with guidance from an experienced team
- Help build Blankzonet’s Singapore team as the business grows
- Competitive salary and benefits
We regret that only shortlisted candidates will be notified.



