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Open nowPosted today

MARKETING MANAGER

MyCareersFuture95,505 open roles

Pay
SGD 5,000 – SGD 7,000 a month
Where
East, Singapore
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Your applicationOpen nowMARKETING MANAGERMyCareersFuture · East, Singapore

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The clock on this job

Early applications get read.

10.1% of postings close within 7 days. Measured by our own scanner across the market. MyCareersFuture postings stay open a median of 8 days.

Share of postings closed within
  1. 2.0%1 day
  2. 4.0%3 days
  3. 10.1%7 days
  4. 15.8%14 days
  5. 34.0%30 days
This job: posted today

MyCareersFuture median: 8 days open

The posting

Job Summary

Lead marketing activities for W Network’s household appliance and consumer electronics brands, driving sales through performance marketing, KOL collaborations, promotions, and events with support from a Marketing Executive and creative team.

Responsibilities

  • Develop monthly marketing plans with Sales and E-commerce teams to increase traffic, conversions, and sales across online platforms and retail outlets
  • Manage Meta Ads and Google Ads campaigns, including SEM and Performance Max, by setting up, testing, and optimizing for performance
  • Allocate and manage marketing budgets based on business priorities, campaign performance, and expected returns
  • Monitor ROAS, acquisition costs, conversion rates, and sales contribution, and implement improvements to maximize results
  • Oversee GA4, UTM, and conversion tracking to ensure accurate campaign reporting and data-driven decision-making
  • Direct KOL collaborations by selecting creators, defining campaign objectives, content requirements, and paid advertising strategies
  • Plan marketing support for product launches, roadshows, exhibitions, and promotional events, coordinating with Sales on targets, offers, and budgets
  • Manage event publicity, KOL involvement, and promotional materials to drive attendance and sales; evaluate event outcomes for continuous improvement
  • Collaborate with brand partners and the creative team to develop campaign concepts, messaging, and assets, adapting brand content as needed
  • Guide the Marketing Executive, coordinate campaign timelines, and present campaign results and recommendations to Management

Required competencies and certifications

  • Minimum degree in Marketing, Business, or a related discipline
  • At least 5 years of relevant marketing experience managing campaigns, budgets, and team delivery
  • Proficient in Meta Ads, Google Ads/SEM, and performance optimization
  • Ability to translate marketing activities into measurable sales results
  • Working knowledge of GA4, conversion tracking, attribution, and campaign reporting
  • Experience in KOL marketing, e-commerce, retail promotions, and roadshows or events
  • Strong commercial judgment, analytical skills, and project coordination ability
  • Ability to combine strategic planning with hands-on execution in a small team environment
  • Willingness to support roadshows and events on weekends or public holidays when required

Preferred competencies and qualifications

  • Experience in retail, household appliance, or consumer electronics sectors
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