The posting
Location: Barcelona, Spain | Full-time
About Netenders
Netenders is an international e-commerce group operating across Europe and North America through brands including Wordans, Needen, Ntextil and Egotier.
We are looking for a hands-on Salesforce CRM Lead to take full ownership of our Salesforce ecosystem, sales automation, reporting and commercial performance optimization.
Key Responsibilities
Salesforce Administration & Automation
- Manage and optimize Salesforce Sales Cloud.
- Build and maintain workflows using Salesforce Flow.
- Automate lead assignment, qualification and follow-ups.
- Manage CRM integrations with internal and external systems.
- Ensure data quality and reliability.
Sales Operations & Performance
- Optimize sales pipelines and lead conversion.
- Improve sales team productivity and response times.
- Identify and eliminate operational bottlenecks.
- Implement AI-powered sales automation solutions.
- Collaborate with Sales, Customer Service, Marketing and IT teams.
Reporting & Analytics
- Develop automated daily and weekly sales reports.
- Build performance dashboards by country, brand and salesperson.
- Track leads, opportunities, conversion rates and revenue.
- Analyze sales performance and recommend improvements.
- Ensure accurate and actionable reporting for management.
Required Profile
- 3–5+ years of hands-on Salesforce experience.
- Strong knowledge of Sales Cloud, Salesforce Flow and CRM automation.
- Excellent analytical and reporting skills.
- Experience with Excel, Google Sheets and preferably SQL or BI tools.
- Experience with API integrations and workflow automation.
- Understanding of B2B sales operations and e-commerce.
- Fluent English; French or Spanish is a plus.
- Salesforce Administrator certification is highly valued.
- Independent, proactive and results-oriented.
What We Offer
- Full-time position based in Barcelona.
- Direct collaboration with senior management.
- Ownership of CRM operations and automation projects.
- International and fast-moving e-commerce environment.
- Competitive salary with performance-based incentives.
We are looking for someone who can execute, automate and deliver measurable results, not simply manage projects.



