The posting
Netradyne harnesses the power of Computer Vision and Edge Computing to revolutionize the modern-day transportation ecosystem. We are a leader in fleet safety solutions. With growth exceeding 4x year over year, our solution is quickly being recognized as a significant disruptive technology. Our team is growing, and we need forward-thinking, uncompromising, competitive team members to continue to facilitate our growth.
Key Responsibilities
1. GTM Database Expansion
- Own the strategy and execution for expanding Netradyne's GTM account and contact database.
- Identify and source new target accounts based on ICP, industry, company size, geography, fleet size, technology adoption, and other business criteria.
- Build and maintain comprehensive account and contact coverage across Netradyne's target markets.
- Identify whitespace within the existing database and develop programs to systematically close coverage gaps.
- Source decision-makers, influencers, and relevant buying committee contacts within target accounts.
- Develop scalable processes for continuously adding new accounts and contacts to Salesforce.
- Partner with Sales and GTM leadership to understand market coverage requirements and translate them into database expansion initiatives.
- Monitor database growth and establish measurable targets for account and contact coverage.
2. Data Enrichment & Intelligence
- Own the enrichment strategy across Accounts, Contacts, Leads, and other relevant GTM data.
- Leverage Clay, ZoomInfo, PrimeRole, LinkedIn Sales Navigator, and other data providers to source and enrich GTM data.
- Build multi-source enrichment strategies to maximize data coverage and accuracy.
- Evaluate the strengths and limitations of different data providers and determine the appropriate source for specific data requirements.
- Develop workflows to enrich firmographic, demographic, organizational, contact, technology, and other relevant data points.
- Establish validation frameworks to ensure sourced data meets defined quality standards.
- Continuously identify new data sources and technologies that can improve coverage and reduce data gaps.
Modern GTM data platforms increasingly support multi-provider enrichment and AI-driven research, making the ability to orchestrate multiple sources an important part of this role.
3. Salesforce Data Management
- Own the overall health and quality of GTM data within Salesforce.
- Establish and enforce standards for data completeness, accuracy, consistency, and freshness.
- Manage data quality initiatives across Accounts, Contacts, Leads, and Opportunities.
- Drive deduplication, normalization, account hierarchy, ownership, and data remediation initiatives.
- Identify data debt and establish structured programs to address it.
- Build Salesforce reports and dashboards to monitor database health, coverage, and quality.
- Partner with Salesforce and RevOps stakeholders to improve CRM processes and data governance.
- Ensure that database expansion initiatives are integrated into Salesforce through scalable and controlled processes.
4. GTM Data Technology & AI
- Own the effective utilization of GTM data and intelligence platforms including Clay, ZoomInfo, PrimeRole, Salesforce, and other emerging technologies.
- Design and optimize data sourcing and enrichment workflows.
- Leverage AI and agentic workflows for account research, contact discovery, enrichment, validation, and data classification.
- Identify manual processes that can be automated and drive automation initiatives.
- Evaluate new GTM technology and data providers based on coverage, accuracy, scalability, usability, and business impact.
- Continuously optimize the GTM data stack to improve the quality and breadth of available data.
5. People Management & Team Leadership
- Lead, mentor, and manage a team of GTM Operations / Data Operations professionals.
- Set team goals, priorities, productivity targets, SLAs, and quality standards.
- Allocate work across account sourcing, contact sourcing, enrichment, validation, and data quality activities.
- Monitor team performance through defined productivity and quality metrics.
- Conduct regular 1:1s, performance reviews, coaching, and development conversations.
- Identify capability gaps and create training and upskilling plans.
- Build a culture of ownership, accuracy, accountability, and continuous improvement.
- Review team output regularly and implement corrective actions where required.
- Support hiring, onboarding, and development of GTM Operations talent.
6. Data Quality & Governance
- Establish a structured GTM Data Quality framework covering completeness, accuracy, freshness, duplication, and coverage.
- Define and monitor data quality KPIs across the GTM database.
- Conduct recurring database audits and proactively identify data quality issues.
- Establish processes to prevent data quality issues rather than relying only on reactive cleanup.
- Partner with Sales and Marketing to establish data requirements and governance standards.
- Track data quality trends and provide recommendations to GTM leadership.
7. Reporting & Analytics
- Build and maintain dashboards to monitor:
- Account database growth
- Contact database growth
- Account coverage
- Contact coverage
- Data completeness
- Data accuracy
- Enrichment coverage
- New account sourcing
- Data provider performance
- Team productivity
- Data quality trends
- Provide regular reporting and insights to GTM and Revenue Operations leadership.
- Use data to identify coverage gaps, operational bottlenecks, and opportunities for improvement.
- Translate operational data into clear business recommendations.
8. Cross-Functional Partnership
- Partner closely with Sales, Marketing, Revenue Operations, Enablement, and other GTM stakeholders.
- Understand business requirements and translate them into scalable data solutions.
- Support Sales leadership with account and contact coverage initiatives.
- Work with Marketing on campaign audiences, target account lists, and contact coverage.
- Act as the primary point of contact for GTM data-related initiatives.
- Drive adoption of data standards and best practices across GTM teams.
Mandatory Skills & Experience
- 8–12 years of total professional experience in GTM Operations, Revenue Operations, Sales Operations, Data Operations, Business Operations, or a related data-focused function.
- 1–2 years of people management / team leadership experience.
- Strong hands-on experience with Salesforce, particularly CRM data management, reporting, list views, data quality, and database management.
- Strong experience with GTM data and enrichment platforms such as Clay, ZoomInfo, PrimeRole, LinkedIn Sales Navigator, or similar tools.
- Demonstrated experience in account and contact sourcing, database expansion, enrichment, validation, and data quality management.
- Advanced Excel skills including XLOOKUP/VLOOKUP, INDEX-MATCH, Pivot Tables, data cleaning, Power Query, and complex formulas.
- Strong understanding of CRM data governance, deduplication, normalization, and data hygiene.
- Strong analytical and problem-solving capabilities.
- Demonstrated experience managing and developing team members.
- Strong stakeholder management and communication skills.
- Ability to manage multiple priorities while maintaining high data quality and operational standards.
San Diego Pay Range
$100,000—$100,001 USD
We are committed to an inclusive and diverse team. Netradyne is an equal-opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status, or any legally protected status.
If there is a match between your experiences/skills and the Company's needs, we will contact you directly.
Netradyne is an equal-opportunity employer.
Applicants only - Recruiting agencies do not contact.
Recruitment Fraud Alert!
There has been an increase in fraud that targets job seekers. Scammers may present themselves to job seekers as Netradyne employees or recruiters. Please be aware that Netradyne does not request sensitive personal data from applicants via text/instant message or any unsecured method; does not promise any advance payment for work equipment set-up and does not use recruitment or job-sourcing agencies that charge candidates an advance fee of any kind. Official communication about your application will only come from emails ending in ‘@netradyne.com’ or ‘@us-greenhouse-mail.io’.
Please review and apply to our available job openings at Netradyne.com/company/careers. For more information on avoiding and reporting scams, please visit the Federal Trade Commission's job scams website.
