The posting
About this role:
We are seeking a rare kind of operator — a VP, Global Brand Partnerships to architect and own Nova Sky Stories’ global brand revenue engine.
This role sits at the center of how Nova scales — transforming our drone light shows into one of the most premium, in-demand brand storytelling platforms in the world. You won’t just grow sponsorship revenue; you’ll redefine what brand partnerships look like in experiential media.
You will design and build Nova’s global sponsorship ecosystem from the ground up — defining the commercial model, creating scalable systems, and unlocking repeatable revenue across markets. At the same time, you’ll personally lead and close our most strategic, high-impact partnerships with global brands and agencies.
This is not a traditional sales leadership role. It’s a builder role.
You’ll operate as a strategic counterpart to the CEO and CFO on marquee deals, while constructing the infrastructure, team, and playbooks that enable exponential growth across every tier of the business.
As a VP, Global Brand Partnerships, you’ll be responsible for:
Define Nova’s Role in Culture
- Identify the cultural moments, properties, and environments where Nova becomes a defining presence — from global sporting events and music festivals to fashion weeks, marquee city moments, and seasonal spectacles
- Shape where and how Nova shows up across the global cultural landscape, embedding the platform into high-impact experiential moments
- Proactively originate relationships with global brands, agencies, and partners — positioning Nova as a must-have platform before formal deals exist
- Establish the strategic framework for brand participation, including category exclusivity, partnership tiers, and brand standards that protect long-term premium positioning
- Build the narrative, data, and performance storytelling that translates cultural relevance into measurable brand impact
Lead Enterprise & Strategic Partnerships
- Originate, structure, and close Nova’s most strategic global deals — including multi-market, multi-year, and category-defining partnerships
- Partner directly with the CEO and executive team on marquee accounts and high-stakes negotiations
- Own senior relationships with CMOs, agency leadership, and key IP/rights holders
- Structure complex, multi-party agreements across brands, Nova, and external stakeholders
Build Scalable Global Properties
- Define, build, and evolve Nova’s shows into scalable global “properties” with clear positioning, audience, and long-term brand value
- Design the commercial architecture for each property — including sponsorship inventory, rights, integrations, and tiered partnership models
- Ensure each property is differentiated, culturally relevant, and commercially compelling
- Identify and secure long-term partners aligned with both creative vision and revenue strategy
- Partner cross-functionally (creative, production, leadership) to embed monetization into the foundation of every show
- Continuously refine property strategy based on performance, partner feedback, and market opportunity
Establish Commercial Discipline & Scale
- Define pricing strategy, category rules, and deal governance to maintain premium positioning at scale
- Build approval frameworks and guardrails for partnership selection and non-standard deals
- Create the systems that enable consistent, repeatable global revenue growth
Own Activation, Retention & Long-Term Value
- Lead the full partner lifecycle — from activation through renewal — ensuring world-class execution across global shows
- Build measurement and ROI frameworks that clearly demonstrate value to partners and drive long-term retention
- Ensure Nova becomes a core platform within brand storytelling strategies
- Continuously improve partnership performance through data, insights, and creative collaboration
Build the Team & Function
- Build and lead a high-caliber, senior partnerships team, expanding across regions and categories as the business scales
- Design an organization that supports both enterprise deal-making and global sponsorship execution
- Establish a culture of commercial excellence, accountability, and strategic thinking
- Partner closely with creative, production, and executive leadership to align storytelling with monetization
You’ll need to have:
- 12–15+ years of progressive experience in brand partnerships, business development, or commercial leadership — within agencies, brand-side organizations, or properties that have built partnership models from the ground up
- A proven track record of building and scaling multi-market or global revenue streams, ideally across experiential, live entertainment, sports, media, or adjacent industries
- Demonstrated success structuring and closing large-scale, multi-year, multi-market partnerships with global brands, agencies, or enterprise clients
- Deep, senior-level relationships with CMOs, global brand leaders, agency executives, and key decision-makers — with the ability to originate opportunities and accelerate deal cycles
- Experience operating at the intersection of brand, media, IP, and live/experiential environments, including complex, multi-stakeholder ecosystems
- Strong commercial systems thinking — with the ability to design and scale pricing models, sponsorship architecture, deal governance, and revenue operations
- Executive-level commercial acumen, with ownership or significant influence over $10M+ revenue streams, pipelines, or portfolios
- Proven ability to lead through influence across cross-functional teams (creative, production, operations, legal, finance) in high-stakes deal environments
- Experience building and leading high-performing partnerships or commercial teams, ideally across regions or global markets
- Sharp strategic judgment — able to balance long-term platform building with near-term revenue delivery
- Comfort operating in a fast-moving, global environment, with frequent travel and senior external engagement
It’s a plus if you bring:
- Experience in experiential media, live entertainment, sports sponsorship, or large-scale touring properties
- A background working with — or within — global brand organizations, holding companies, or leading agency networks
- Exposure to IP-driven partnerships, including film, entertainment franchises, licensed media, or rights-managed properties
- A track record of building new revenue categories or monetizing emerging platforms
What Success Looks Like (Year 1+):
- Establish Nova as a top-tier global experiential sponsorship platform — competing directly with the world’s leading live entertainment properties
- Secure multiple category-defining partnerships with global brands across touring and IP-driven shows
- Build a repeatable, scalable global revenue engine with clear pricing discipline and consistent deal structure
- Drive meaningful growth in sponsorship revenue per show and expand long-term contracted value across the portfolio
- Create a best-in-class activation and measurement system that delivers clear ROI, high partner satisfaction, and strong renewal rates
Salary Range: $204,000 - $270,000 USD
At Nova Sky Stories, we're building something that has never existed before—and we want our team members to share in that journey. In addition to competitive compensation, we offer:
- Medical, dental, and vision coverage
- 401(k) with company matching
- Flexible PTO and paid sick leave
- Paid parental leave
- Company-paid holidays
- Equity opportunities for eligible employees
Compensation will be determined based on factors such as experience, skills, qualifications, and geographic location.
