The posting
Job Description
We are looking for an experienced individual to grow Buyers Trust by developing and managing strategic relationships within the real estate ecosystem. The Business Development Officer is responsible for increasing product adoption by estate agents, agencies, conveyancers, developers and other lead providers, positioning Buyers Trust as the preferred deposit investment solution for every property transaction. The role focuses on creating long term partnerships through consistent engagement, exceptional service, reliability and availability.
Responsibilities
Key performance areas
Business development
Identify, engage and acquire new lead providers within the property industry.
Build and maintain strategic relationships with estate agencies, estate agents, conveyancers, developers and other referral partners.
Develop territory plans to maximise market coverage.
Secure first-time use of Buyers Trust and convert new users into long term advocates.
Expand Buyers Trust's footprint within assigned geographical areas.
Relationship management
Become the trusted partner of choice.
Maintain regular face-to-face contact.
Provide exceptional responsiveness, reliability and availability.
Build trust through service excellence.
Brand visibility
Represent Buyers Trust at agency meetings, networking events and industry functions.
Promote Buyers Trust through market activities and appropriate social media engagement.
Product education.
Train referral partners on Buyers Trust products, processes and value proposition.
Deliver presentations and product demonstrations.
Pipeline management
Maintain an active sales pipeline.
Record activity in CRM systems.
Forecast pipeline performance.
Sales performance
Achieve sales and deposit growth targets.
Increase active referral partners and repeat transactions.
Market intelligence
Monitor competitor activity and identify opportunities.
Qualifications
Required Qualification, Experience & Knowledge
Matric.
Relevant sales, marketing or business qualification advantageous.
Minimum three years' business development or key account management experience.
Experience selling into the real estate industry is highly advantageous.
Existing network of estate agents, agencies, conveyancers or developers is a strong advantage.
Experience in financial services, property, legal, banking, bridging finance or foreign exchange preferred.
Proven sales track record.
Knowledge of
Property industry
Residential property transactions
Business development
CRM systems
Microsoft Office
Required Skills
Business development
Negotiation
Presentation skills
Networking
Pipeline management
Commercial acumen
Relationship management
Critical success factors
Exceptional reliability and follow through.
High availability and responsiveness.
Strong relationship building ability.
Consistent in-market presence.
Personal accountability and disciplined execution.
Key performance indicators
New active referral partners
First transactions secured
Repeat transaction rate
Deposit value generated
Revenue generated
Pipeline value
Client engagement activity
Client satisfaction
Travel requirements
Extensive regional travel. Valid driver's licence and own reliable vehicle essential.
Working conditions
Field-based role requiring regular travel, face-to-face client engagement and attendance at industry events.
Required Competencies:
Commercial drive
This role exists to generate new business. The individual must constantly look for opportunities, grow market share and convert relationships into revenue.
Persuasiveness
Success depends on influencing estate agents and other referral partners to change behaviour and adopt Buyers Trust as their preferred solution.
Creating support
The role is about building advocates. The BDO must gain buy-in, establish credibility and create long-term commitment from agents and agencies.
Results-oriented
Relationship building is important, but it must translate into measurable outcomes such as new agencies on-boarded, first transactions and repeat business.
Market-oriented
The person must understand the property market, identify opportunities, build networks and maintain a visible presence within the real estate ecosystem.
Service-oriented
Reliability, availability and service excellence are the drivers of repeat business and brand stickiness. A service mind-set is therefore fundamental to success.
