The posting
Overview The candidate leads and directs comprehensive food design initiatives across the organization. This position goes beyond execution and focuses on setting strategic direction and fostering innovation in food packaging and branding design. The role requires a deep understanding of market trends and consumer behavior to drive the development of compelling food packaging and branding strategies. The role collaborates closely with cross-functional teams, including marketing, R&D, and production, to foster teamwork and ensure cohesive, impactful design solutions. Expertise in translating food trends and consumer insights into compelling design solutions. Responsibilities Design Strategy Development: Develop and articulate design strategies that elevate brand identity and market positioning for key food products. Collaborate with cross-functional teams to integrate design thinking into product development and marketing strategies. Quality Assurance and Execution: Ensure the delivery of high-quality design solutions by creating and overseeing the execution of design elements across projects. Maintain consistency in design standards and principles while fostering innovation and creativity. Design Process Optimization: Optimize the design process from ideation to execution, ensuring efficiency and effectiveness in delivering design projects on time and within budget. Implement best practices and methodologies to enhance productivity and collaboration within the team. Creative Direction and Mentorship: Provide creative direction and mentorship to junior designers, guiding them in the development of their design skills and professional growth. Foster a culture of continuous learning and improvement within the design team.Development of Creative Proposals: Cross-functional Collaboration: Collaborate closely with marketing, R&D, and production teams to align design initiatives with overall business objectives and market requirements. Facilitate communication and synergy across departments to achieve cohesive and impactful design outcomes. Research and Insights Integration: Conduct research and analysis to inform design decisions, translating consumer insights and market trends into innovative design solutions. Project Management and Execution: Oversee all aspects of design project management, including resource allocation, and timeline management. Ensure projects are executed successfully, meeting both creative and business objectives. Stakeholder Engagement: Engage with senior management and key stakeholders to present design strategies, solicit feedback, and gain alignment on design directions. Represent the organization externally as a thought leader in strategic food design. Qualifications 6+ years of deep brand design experience Graphic design degree or similar Extraordinary design taste and skill An incurable curiosity relating to all designs Great passion for new and creative trends Extraordinary ability in using the Adobe Creative Suite software Capability to develop and visualize concepts through hand sketching or computer software Strong project, design, and agency management skills Ability to work in a dynamic work environment; is comfortable with risk and uncertainty, and can work under pressure Can effectively influence senior levels in the organization across brands and functions Effectively communicates (verbally and in writing) with internal and external stakeholders across all levels; proficiency in oral and written English ( is a plus) Works well with team member/stockholders to deliver results; keeps others informed to avoid unnecessary surprises Highly collaborative, team-oriented, brainstorming sessions or presenting in front of other team members Demonstrates a clear “point of view” relating to the design Ability to work smoothly with a fast-paced interdisciplinary team. Open and optimistic about entrepreneurship Game changer, strategic thinker, design sensibility, business acumen
