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Open nowPosted 24 days ago

运动潮流内容营销运营

poizon/index573 open roles

Where
Shanghai, Chinese Mainland
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Your applicationOpen now运动潮流内容营销运营poizon/index · Shanghai, Chinese Mainland

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on poizon/index's own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

11.5% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.4%3 days
  3. 11.5%7 days
  4. 18.1%14 days
  5. 35.6%30 days
  6. 44.6%60 days
This job: posted 24 days ago

The posting

【岗位职责】 · 协同社区&行业制定细分垂类内容战略，通过话题策划、热点活动激发用户创作 · 负责引力、seeding等投放类型的策划执行，优化内容曝光与精准触达 · 主导核心KA品牌或品类的聚合合作，策划社区大型活动实现内容交付与大曝光 · 建立灵活合作机制（流量互导、内容共创、效果分成），提升品牌商业价值 · 跨链路协同商品团队、商家运营、社区等部门，整合KOL/KOC资源搭建运动达人体系

【筛选要求】 [必备] · 5年以上内容运营经验，有部分泛潮流品类内容运营经验 · 具有完整电商内容化项目经验，熟悉抖音/淘宝/京东等内容场域运营逻辑 · 主导过≥3个大型运动营销活动，有可验证的业绩成果 [加分] · 对潮流消费趋势有敏锐洞察 · 熟悉蒲公英/星图等投放工具 · 拥有运动行业KOL/媒体资源库

【岗位吸引力】 · 得物潮流生活核心业务线，直接操盘头部类目内容营销战役 · 年轻化用户生态，内容创新空间大，个人成长与业务增长强绑定 任职要求 【能力】 [必备] · 电商内容运营全链路策划与执行能力 · 数据分析驱动的内容策略制定与效果迭代能力 [加分] · 社区投放工具（蒲公英/星图等）实操经验 · 运动/潮流行业KOL/KOC资源整合与达人体系搭建能力

【特质】 [必备] · 对潮流消费趋势有敏锐洞察，能快速捕捉热点并转化为内容策略 · 跨部门协同推动力强，能在复杂链路中拿到结果

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