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Open nowPosted 8 days ago

类目营销运营

poizon/index573 open roles

Where
Shanghai, Chinese Mainland
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Your applicationOpen now类目营销运营poizon/index · Shanghai, Chinese Mainland
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The clock on this job

Early applications get read.

11.5% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.4%3 days
  3. 11.5%7 days
  4. 18.1%14 days
  5. 35.6%30 days
  6. 44.6%60 days
This job: posted 8 days ago

The posting

1、日常负责对应类目全链路运营工作,包含类目商品规划、商家管理、选品、活动策划、流量调配,完成类目核心业务指标。以及负责得物各大促节点(如双11大促等)的货品招商策划,围绕用户需求、大促主题,精准输出优势货品筛选标准、招商报名规则、商家触达策略;联动产品、研发等相关团队,保障招商活动顺利启动、有序推进。 2、深度研究行业发展趋势、赛道机会、竞品打法、用户需求变化,输出类目赛道研判与机会分析,定义类目发展方向、货品结构、价格带布局,挖掘新品、爆品机会,驱动类目规模与质量同步增长。 3、数据分析与策略优化:日常及大促活动期间,持续监测招商核心数据(报名商品数、流量、转化率等),跟踪指标变化趋势,结合数据深度洞察招商过程中的潜在问题与优化点,及时调整招商策略及商家运营动作,全力保障增量生意目标达成;活动结束后,全面复盘招商进度、活动效果,整理核心数据及优化方案,及时向上级同步复盘结果,为后续大促招商工作提供参考。

1、专业能力:具备扎实的类目招商策划、商家BD能力,熟悉招商全流程,能独立完成大促招商规则制定、商家触达及落地推进工作;具备良好的沟通协调能力,能高效联动产品、研发等跨部门团队,同时善于通过多渠道触达商家、传递招商政策。 2、数据分析能力:数据敏感度高,能熟练使用Excel vlookup/透视表等工具,会sql加分。并具备通过数据洞察问题、优化策略的能力,能独立完成数据复盘及方案输出。

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