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Open nowPosted yesterday

Analista de Tráfego Pago

Programa Leilões

Where
Londrina, PR, Brasil
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Your applicationOpen nowAnalista de Tráfego PagoPrograma Leilões · Londrina, PR, Brasil

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on Programa Leilões's own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

14.0% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.3%1 day
  2. 4.7%3 days
  3. 14.0%7 days
  4. 22.5%14 days
  5. 38.3%30 days
  6. 59.0%60 days
This job: posted yesterday

The posting

Sobre a oportunidade

Buscamos um profissional para planejar, executar e otimizar campanhas de mídia paga, com foco em geração de leads, qualidade das oportunidades comerciais e conversão em vendas. Será responsável por acompanhar indicadores, analisar resultados e desenvolver estratégias para melhorar a performance dos investimentos em mídia.

Principais responsabilidades

- Planejar, criar, gerenciar e otimizar campanhas no Meta Ads e Google Ads; - Desenvolver estratégias de geração de leads, remarketing e segmentação de públicos; - Controlar o orçamento de mídia e acompanhar a performance das campanhas; - Realizar testes A/B de criativos, textos, públicos e landing pages; - Monitorar indicadores e analisar a evolução dos leads no funil comercial, da geração até a venda; - Integrar dados das plataformas de anúncios ao CRM; - Elaborar relatórios e dashboards de desempenho; - Atuar em parceria com os times de Pré-Vendas, Comercial, Design e Conteúdo; - Identificar oportunidades de melhoria e propor estratégias para otimizar resultados.

Requisitos

Ensino superior completo ou em andamento em Marketing, Publicidade e Propaganda, Comunicação ou áreas correlatas; Experiência comprovada com gestão de tráfego pago e geração de leads; Domínio de Meta Ads e Google Ads; Conhecimento em GA4, Google Tag Manager, Pixel e API de Conversões da Meta e UTMs; Conhecimento em CRM, funil comercial e indicadores de desempenho (CPL, CPA, CAC, CTR, CPC, CPM e ROAS); Conhecimento em ferramentas de análise e construção de dashboards.

Competências

Perfil analítico, estratégico e orientado a resultados; Boa comunicação e capacidade de apresentação de resultados; Organização, proatividade e autonomia; Capacidade de análise e resolução de problemas; Curiosidade e atualização constante sobre tendências do marketing digital.

Diferenciais

Experiência com RD Station (Marketing e CRM); Conhecimento em Inteligência Artificial aplicada ao marketing; Vivência com automações de marketing e nutrição de leads; Conhecimento em CRO e otimização de conversão; Experiência com LinkedIn Ads, TikTok Ads ou marketing para o agronegócio.

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