Skip to content
CV Rocket
Get started
How it worksThe enginePricingBlogContactSign in

Open nowPosted 5 days ago

Director of B2B Marketing

Progressive Leasing37 open roles

Where
Atlanta, GA
Get the CV for this job

From $25 per CV, paid once. No subscription.

Your applicationOpen nowDirector of B2B MarketingProgressive Leasing · Atlanta, GA

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on Progressive Leasing's own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market. Progressive Leasing postings stay open a median of 36 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 58.1%60 days
This job: posted 5 days ago

Progressive Leasing median: 36 days open

The posting

Progressive Leasing is a leading provider of in-store and e-commerce lease-to-own solutions. With more than 20 years in FinTech, we’ve grown from start-up to industry leader by innovating, simplifying, and valuing people. We are a subsidiary of PROG Holdings (NYSE: PRG), a FinTech holding company with three business segments: Progressive Leasing, Purchasing Power (a leading employee purchase program for consumer products and services using payroll deduction), and Four, a Buy Now Pay Later (BNPL) platform.

We’re looking for a Director of B2B Marketing to help drive growth across Purchasing Power’s employer and partner base. You’ll work in close partnership with Sales, Sales Enablement, and Account Management to build practical, effective programs that drive new business and engage efforts with our existing clients and partners.

The person in this role will own the day-to-day integrated marketing efforts across demand generation, lead generation, digital campaigns, content, and all nurturing efforts, driving measurable pipeline growth and revenue impact. They will partner closely with the client marketing team to ensure the lead generation efforts align closely with engagement and retention efforts.

This is a hybrid role based out of our Atlantic Station office in Atlanta, with a few onsite days each week to collaborate with Sales, Account Management, and cross‑functional partners.

WHAT YOU'LL WORK ON:

  • Own demand generation strategy across digital, paid, email, content, and events
  • Optimize lead acquisition, conversion, and pipeline velocity
  • Manage and improve MQL performance
  • Work closely with the head of marketing to refine our GTM, messaging, and value proposition and frameworks aligned to ICP and buyer personas
  • Refine existing nurture journeys, client journey mapping, and create appropriate segmentation strategies Develop and oversee B2B marketing campaigns that drive measurable results including defining success metrics and setting a clear reporting cadence.
  • Lead end-to-end campaign development (strategy → execution → measurement)
  • Ensure integrated execution across channels (digital, content, paid, partner)
  • Oversee campaign reporting and performance optimization
  • Oversee website strategy and optimization, ensuring alignment with campaign messaging, ICP targeting, SEO best practices, and conversion rate optimization
  • Establish clear performance dashboards tied to revenue outcomes
  • Continuously test and optimize campaigns for efficiency and effectiveness
  • Use AI‑enabled tools when helpful to streamline content development, summarize insights, and improve workflow efficiency — so we can move quickly without sacrificing quality.

WHAT YOU BRING:

  • 8-10 + years of B2B/client marketing experience (bonus if within fintech, financial services, benefits, or employer‑focused products).
  • Proven experience leading demand generation and pipeline growth
  • Strong understanding of integrated marketing strategy
  • Data-driven mindset with strong analytical skills
  • Proficient in Salesforce and Marketo
  • Strong written and verbal communication skills, and the ability to translate strategy into clear plans and messaging.
  • Organized, detail‑oriented, and able to manage multiple workstreams at once.
  • Bachelor’s degree in business or a closely related field, or equivalent relevant experience.
  • AI‑enabled tools are already part of how work gets done across our organization, and their use will continue to expand over time. We value people who are curious, adaptable, and open to learning as roles and workflows evolve.

WHY THIS ROLE IS UNIQUE:

  • You’ll sit at the intersection of client growth + marketing execution, working directly with the teams closest to revenue.
  • You’ll help modernize and scale PPC’s B2B client marketing foundation — campaigns, events, communications, and measurement.
  • You’ll have real ownership and visibility, with the ability to shape how PPC shows up with employers and partners as we grow.

WHAT WE OFFER:

  • Hybrid work model (Onsite/Offsite)
  • Comprehensive benefits: medical, dental, vision, company paid Basic Life/AD&D
  • 401k Retirement Plan
  • Paid Time Off
  • Career Development
  • Employee Purchase Program

Progressive Leasing welcomes and encourages diversity in the workplace. We do not discriminate in any aspect of employment on the basis of race, color, religion, national origin, ancestry, gender, sexual orientation, gender identity and/or expression, age, veteran status, disability, or any other characteristic protected by federal, state, or local employment discrimination laws where Progressive Leasing does business.

From $25, paid onceGet the CV for this job

What happens when you press

One press. We do the rest.

  1. A CV for this posting

    Written against Progressive Leasing's own wording, from every piece of relevant proof in your profile.

  2. 25 readers review it

    Recruiter, hiring manager, skeptic and more read every draft, round after round. You get the best round.

    The review screen in CV Rocket: how each CV was read, round by round.

  3. We apply on Progressive Leasing's form

    Our application engine gets through the hardest forms there are. Where a question needs you, AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

    An application in CV Rocket: every answer filled in on the employer's form.

  4. Every reply, sorted

    Progressive Leasing's answer lands in your private mailbox, and we classify it on arrival: interview, question, rejection.

    The CV Rocket inbox: each employer reply classified as an interview, an action or a rejection.

  5. Reply with AI

    AI helps you write the email, checks it and sends it. We show you whether the recruiter read it.

  6. The interview in your calendar

    Full integration with your calendar. The invitation goes straight in.

    An interview invitation in the CV Rocket inbox, added to the candidate's calendar.
Get the CV for this job

From $25 per CV, paid once. No subscription.

Why it works

3×

more interviews than doing it yourself with ChatGPT.

ChatGPT writes a CV and never learns what happened to it. We see every reply. For each CV we know:

  • How it was written, and how the review scored it
  • When we applied, and how long after the posting went up
  • Which posting, which company, which city
  • Who got the interview, and who heard nothing

That is how we know which CVs get called.

Get the CV for this job

From $25 per CV, paid once. No subscription.

The numbers game

More applications. More interviews.

Every application goes out with its own CV, written for that posting and paid once. Send enough of them and the law of large numbers finds you the job.

Get the CV for this job
By hand5–10
With CV Rocket100
applications a day

Nearby

Live postings like this one

Same employer first, then the same role elsewhere.

Before you press

Straight answers

Get the CV for this job

From $25 per CV, paid once. No subscription.

What if my background isn't good enough?

We make the most of the background you have. The CV uses every piece of relevant proof your profile holds, and one of the 25 readers reads your whole profile and flags what the CV left out.

Do you really apply for me?

Yes, on the employer's own form, the hardest ones included. Where a question needs you, you answer it right there and AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

Is it a subscription?

No. You pay once per CV, from $25. Every application goes out with its own CV, written for that posting.

One job. One CV.
Paid once.

Pick the posting you want. We write for it, apply for you and catch the reply.

Get the CV for this job

From $25 per CV, paid once. No subscription.