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Open nowPosted 193 days ago

Communications Specialist

Publicis Groupe Holdings B.V3,069 open roles

Where
11120, Peru
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Your applicationOpen nowCommunications SpecialistPublicis Groupe Holdings B.V · 11120, Peru
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The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market. Publicis Groupe Holdings B.V postings stay open a median of 2 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 58.1%60 days
This job: posted 193 days ago

Publicis Groupe Holdings B.V median: 2 days open

The posting

Company description Publicis Global Delivery (PGD); Publicis Groupe’s industry leading globally connected capability platform. Where talent, technology & operations combine to delivery amazing solutions for our clients. Expertise across Media, Data, Technology, Commerce & Production in all regions of the world. PGD is comprised of the best talent, and ways-of-working, which enables global scale, innovation and transformation, each day. Culture, growth and wellbeing underline all aspects of Publicis Global Delivery. #WeArePGD Overview El Communications Specialist – External Communica,ons & Paid Media será responsable de liderar la ejecución de estrategias de comunicación externa, con foco en canales orgánicos y medios pagados,asegurando consistencia de marca, alto rendimiento publicitario y optimización continua basada en datos. Este rol tiene un foco específico en Paid Media, siendo responsable de maximizar el rendimiento de campañas digitales mediante una gestión estratégica, analítica y orientada a performance, apoyando los objetivos de posicionamiento, visibilidad y crecimiento de la organización. Responsibilities Planear, ejecutar y optimizar campañas de paid media en plataformas como Meta Ads, Google Ads y LinkedIn Ads. • Gestionar iniciativas de comunicaciones externas a través de canales digitales orgánicos y pagos. • Definir estrategias de segmentación avanzada, audiencias personalizadas, lookalikes y remarketing. • Diseñar e implementar pruebas A/B sobre crea,vidades, copies, formatos y audiencias para maximizar resultados. • Analizar el desempeño de campañas utilizando KPIs como CPC, CPA, ROAS, CTR, conversiones y alcance, transformando datos en insights accionables. • Elaborar reportes de performance detallados, con análisis, aprendizajes y recomendaciones claras. • Coordinar con equipos de contenido, creatividad, diseño, analítica y marketing dentro de una organización global. • Grabar, producir y adaptar contenido (video y piezas gráficas) para campañas de pauta y canales orgánicos. • Asegurar consistencia del mensaje, tono y lineamientos de marca en todas las comunicaciones externas. • Gestionar presupuestos de medios y realizar seguimiento detallado del gasto y rendimiento. • Mantenerse actualizado sobre tendencias, herramientas y mejores prácticas en paid media y comunicación digital. Qualifications Conocimientos Técnicos: • Experiencia comprobable en Meta Ads, Google Ads y LinkedIn Ads. • Excel avanzado (análisis de datos, reportes, dashboards, control de inversión). • Manejo de herramientas de edición y diseño como Adobe Premiere, CapCut e Illustrator. • Conocimientos sólidos en tracking, medición y análisis de performance digital. Requisitos: • 3+ años de experiencia en marketing digital, comunicaciones externas, social media o gestión de campañas digitales. • Experiencia sólida en medios pagados, con enfoque en performance • Excelentes habilidades de redacción, edición y atención al detalle. • Perfil altamente organizado, proactivo y adaptable en entornos dinámicos y de ritmo acelerado. • Capacidad para trabajar de forma colaborativa con equipos multidisciplinarios y globales. • Dominio oral y escrito de inglés (nivel B2 o superior)

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