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Salesforce Marketing Cloud Consultant

Pyramid Global Technologies651 open roles

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Your applicationOpen nowSalesforce Marketing Cloud ConsultantPyramid Global Technologies
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  6. 45.1%60 days
This job: first seen 2 days ago

The posting

Job Description for Salesforce Marketing Cloud Consultant in Sydney.

Job Description: 9 + Years Overview: · Strong domain knowledge of the Salesforce Marketing Cloud platform · Experience in integrating marketing with Sales/Service Cloud and other external data systems to push/pull data. Integrations may include CRMs, ERPs, eCommerce platforms, Google Analytics, SMS, etc. · Strong understanding of relational data models, SOAP APIs, REST APIs, and integration techniques, Advanced SQL · Excellent understanding of data dependencies and design for marketing cloud journeys and campaigns · Experience with Email Studio, Journey Builder, campaign creation/management, including data configuration, audience creation, and utilization of capabilities in the SFMC platform · Strong knowledge of Amp Script for email personalization and complex cloud page creation with Amp Script. · Technical background with a proven history of understanding complex systems · Ability to work independently and in a collaborative team environment; innovative, adaptable, self-directed, and team player · Strong Communicator with exceptional team handling capabilities. · Salesforce Marketing Cloud Consultant certification mandatory

Experience in below Studios/technologies : - Email Studio - Journey Builder - Automation Studio - Web Studio/Cloud Pages - Amp Script - Marketing Cloud API's REST and SOAP

Key Responsibility :

a) Enable and Execute Marketing Automations

- Integrate and maintain SFDC and SFMC using Marketing Cloud Connector, Soap and Rest API, for real-time data exchange and for triggering email activity in Exact Target using Journey Builder, Automation Studio, Contact Builder, etc.

- Test Marketing Automations with dynamic content and multiple user paths.

- Design, optimize, and execute campaigns using strategies such as A/B Testing, throttled sending, etc.

b) Marketing Campaign Personalization

- Build and execute email marketing campaigns using Content Builder. - Personalize email content for custom customer experience (i.e Dynamic Content, Advance Dynamic Content, AmpScript, etc.) - Leverage AmpScript and SSJS for dynamic content to include information from data extensions in emails and to update data extensions with information from Cloud Pages landing pages. - Configure account setup and administration for users and new Business Units (BUs, roles and permissions, sender profiles, RMM, Users, build data extensions, etc). c) Subscriber and data management : - Work with Data Extensions, Profile management, and subscriber DE. - Excellent knowledge of SQL fundamentals and other database technologies.

d) Update and maintain Relational Data Model - Can design mobile responsive creatives and HTML emails

- Use of Create Microsites using ExactTarget and auto-published them.

e) Configure Exact Target Microsite Activity : Knowledgeable of web services and especially communicating with the restful endpoints

Additionally knowledge on UI & front-end web technologies like SSJS, HTML, CSS, Javascript/jquery knowledge, is a value addition.

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