Skip to content
CV Rocket
Get started
How it worksThe enginePricingBlogContactSign in

Open nowPosted today

Senior Manager, Digital Commerce, SEA

RALPH LAUREN (SINGAPORE) PRIVATE LIMITED

Pay
SGD 10,000 – SGD 12,000 a Monthly
Where
Central, Singapore
Get the CV for this job

From $25 per CV, paid once. No subscription.

Your applicationOpen nowSenior Manager, Digital Commerce, SEARALPH LAUREN (SINGAPORE) PRIVATE LIMITED · Central, Singapore

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on RALPH LAUREN (SINGAPORE) PRIVATE LIMITED's own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

13.5% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.3%1 day
  2. 4.6%3 days
  3. 13.5%7 days
  4. 21.8%14 days
  5. 36.6%30 days
  6. 58.9%60 days
This job: posted today

The posting

Role Overview

The Senior Digital Commerce Manager, Southeast Asia, leads the development and execution of digital commerce plans across the region, translating regional strategy into market-specific priorities. This role drives profitable growth across owned digital channels and third-party platforms, strengthens team and partner capabilities, and delivers customer experiences that reflect the Ralph Lauren brand. Working with market teams and APAC functions, the manager advances data-led decision-making, operational excellence and practical AI-enabled commerce initiatives adapted to local customer needs and market readiness.

Key Responsibilities

1. Deliver Southeast Asia Digital Commerce Strategy, Operational Plans and Profitable Growth

  • Translate APAC digital commerce strategy into market-specific commercial plans across Southeast Asia, with clear sales, profitability and digital penetration objectives.
  • Manage performance across owned digital channels and third-party platforms (e.g. Shopee, Lazada, Zalora, TikTok Shop), coordinating trading calendars, budgets and execution with market teams and partners.
  • Assess local customer behavior, platform dynamics and competitive developments to identify growth opportunities and recommend channel priorities.
  • Monitor demand, net sales, margins and operating costs; present performance reviews, risks and corrective actions to market and APAC leadership.

2. Strengthen Digital Trading, Customer Acquisition and Retention Capabilities

  • Partners with analytics and marketing teams use customer and channel data to improve acquisition, retention, performance marketing and digital product priorities, in line with applicable privacy requirements.
  • Work with merchandising and planning teams on digital assortments, demand forecasts, stock availability and allocation across markets, supporting growth in Men’s and Women’s categories.
  • Coordinate marketing, merchandising and retail teams to deliver locally relevant campaigns, brand moments and connected customer journeys across digital and physical touchpoints.
  • Develop market-specific acquisition and retention plans with platform and marketing partners, balancing brand positioning, customer engagement and commercial returns.
  • Build and execute testing roadmaps covering creative, user experience, conversion and customer engagement; use results to refine priorities and scale effective approaches.
  • Oversee partner delivery of day-to-day digital operations, including campaign setup, content, search optimization, paid traffic and platform activations; coordinate customer service and fulfilment teams on issue resolution.

3. Manage Strategic Platform and Third-Party Relationships

  • Manage relationships with relevant marketplaces, digital platforms and service partners in each market; develop joint business plans that support brand storytelling, category growth, and customer experience.
  • Agree partner deliverables service levels and commercial KPIs; lead regular business reviews and follow-through on actions to improve execution, efficiency and brand compliance.

4. Build Team Capability and Cross-Market Collaboration

  • Develop digital commerce capabilities through coaching, knowledge sharing and clear execution standards; coordinate market teams and partners to deliver against agreed priorities.
  • Share trading insights, tools and best practices across Southeast Asia and APAC, adapting successful approaches to local customer preferences and market maturity.

Requirements

  • Bachelor’s degree or above in Business, Marketing, Digital Commerce, or a related discipline.
  • 8+ Years of digital commerce experience, including commercial planning, budget management and responsibility for sales and profitable outcomes.
  • Experience managing digital commerce across Southeast Asian markets, with a strong understanding of customer behavior, marketplace ecosystems, and varying levels of market maturity.
  • Strong commercial ownership, analytical capability, and structured problem-solving skills, with the ability to translate business priorities and performance insights into clear execution plans and actions.
  • Strong communication and influencing skills, with the ability to build effective relationships and collaborate across cultures, functions, market teams, agencies, partners, and other stakeholders.
  • Proven ability to manage complex, multi-market projects, balancing competing priorities while delivering against agreed timelines and business objectives.
  • Experience developing team capabilities and driving alignment across markets and partners to support effective execution and business performance.
  • Curiosity for digital innovation, technology, and AI, with the ability to evaluate practical business applications and support responsible adoption.
  • Highly organized and detail-oriented, with strong operational discipline across digital trading, campaign execution, and business management.
  • Proficiency in digital commerce platforms, analytics, and business reporting tools; experience with Salesforce Commerce Cloud Business Manager is an advantage.
  • Passion for the Ralph Lauren brand and premium customer experiences; experience in luxury, premium apparel, or lifestyle retail is an advantage.

Key Stakeholders

  • Southeast Asia Market Leaders and market leadership and cross-functional teams, including Marketing, Merchandising, Planning, Finance, Retail, HR, Customer Service and Supply Chain.
  • APAC shared services and regional Digital Commerce, Technology and Business Transformation teams.
  • APAC Digital Commerce leadership and counterparts across APAC markets.
  • Global digital teams, marketplace and platform partners, and third-party service providers.

Posting text belongs to the employer. Removal requests: contact us.

From $25, paid onceGet the CV for this job

What happens when you press

One press. We do the rest.

  1. A CV for this posting

    Written against RALPH LAUREN (SINGAPORE) PRIVATE LIMITED's own wording, from every piece of relevant proof in your profile.

  2. 25 readers review it

    Recruiter, hiring manager, skeptic and more read every draft, round after round. You get the best round.

    The review screen in CV Rocket: how each CV was read, round by round.

  3. We apply on RALPH LAUREN (SINGAPORE) PRIVATE LIMITED's form

    Our application engine gets through the hardest forms there are. Where a question needs you, AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

    An application in CV Rocket: every answer filled in on the employer's form.

  4. Every reply, sorted

    RALPH LAUREN (SINGAPORE) PRIVATE LIMITED's answer lands in your private mailbox, and we classify it on arrival: interview, question, rejection.

    The CV Rocket inbox: each employer reply classified as an interview, an action or a rejection.

  5. Reply with AI

    AI helps you write the email, checks it and sends it. We show you whether the recruiter read it.

  6. The interview in your calendar

    Full integration with your calendar. The invitation goes straight in.

    An interview invitation in the CV Rocket inbox, added to the candidate's calendar.
Get the CV for this job

From $25 per CV, paid once. No subscription.

Why it works

3×

more interviews than doing it yourself with ChatGPT.

ChatGPT writes a CV and never learns what happened to it. We see every reply. For each CV we know:

  • How it was written, and how the review scored it
  • When we applied, and how long after the posting went up
  • Which posting, which company, which city
  • Who got the interview, and who heard nothing

That is how we know which CVs get called.

Get the CV for this job

From $25 per CV, paid once. No subscription.

The numbers game

More applications. More interviews.

Every application goes out with its own CV, written for that posting and paid once. Send enough of them and the law of large numbers finds you the job.

Get the CV for this job
By hand5–10
With CV Rocket100
applications a day

Before you press

Straight answers

Get the CV for this job

From $25 per CV, paid once. No subscription.

What if my background isn't good enough?

We make the most of the background you have. The CV uses every piece of relevant proof your profile holds, and one of the 25 readers reads your whole profile and flags what the CV left out.

Do you really apply for me?

Yes, on the employer's own form, the hardest ones included. Where a question needs you, you answer it right there and AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

Is it a subscription?

No. You pay once per CV, from $25. Every application goes out with its own CV, written for that posting.

One job. One CV.
Paid once.

Pick the posting you want. We write for it, apply for you and catch the reply.

Get the CV for this job

From $25 per CV, paid once. No subscription.