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Open nowPosted 6 hours ago

Ad Operations Manager (Telehealth Growth)

Resourceful Talent Group22 open roles

Pay
$150 – $200 an hour
Where
Miami, Florida, United States
Work mode
Hybrid
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Your applicationOpen nowAd Operations Manager (Telehealth Growth)Resourceful Talent Group · Miami, Florida, United States

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The clock on this job

Early applications get read.

10.5% of postings close within 7 days. Measured by our own scanner across the market. Resourceful Talent Group postings stay open a median of 6 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.3%3 days
  3. 10.5%7 days
  4. 15.9%14 days
  5. 34.1%30 days
This job: posted 6 hours ago

Resourceful Talent Group median: 6 days open

The posting

What if you could take the lead in scaling the digital acquisition engine of our client—a very fast-growing Telehealth platform modernizing wellness, weight loss, and longevity care?

We are seeking a strategic Ad Operations Manager to take ownership of advertising performance, maximize multi-channel marketing investments, and drive profitable growth. You will oversee performance across Meta and Google, evaluate high-impact growth opportunities in the booming metabolic health and wellness space, and make data-driven decisions that directly influence revenue and subscription retention. This is a chance to become a core decision-maker in a fast-paced digital health environment. If you know how to scale Telehealth and Direct-To-Consumer healthcare brands profitably, we want to meet you!

Responsibilities

  • Partner & Channel Oversight: Manage and evaluate the performance of in-house professionals, external agencies, and affiliate marketing partners promoting specialized treatments—including compounded GLP-1 weight management, peptide therapies, and sexual wellness solutions—to ensure measurable results.
  • Campaign Optimization: Monitor paid acquisition campaigns across Meta Ads, Google Ads, and emerging channels, swiftly identifying bottlenecks and implementing performance adjustments.
  • Unit Economics & Analytics: Track critical digital health metrics including CAC, ROAS, subscription retention, repeat purchase rates, churn, and Customer Lifetime Value (LTV) to guide smart budget allocations.
  • Budget Strategy: Streamline multi-million dollar advertising spend, cutting inefficient spend and scaling high-performing funnels to maximize bottom-line profitability.
  • Growth Innovation: Evaluate new affiliate partners, media networks, and acquisition channels tailored to the health and wellness market to safely and efficiently expand our reach.
  • Operational Leadership: Build robust performance-monitoring frameworks, reporting loops, and operational best practices, leveraging modern analytics and automation tools to support a scaling team.
  • Industry Experience: Extensive background in ad operations, performance marketing, or growth leadership within a digital health, telehealth, or D2C prescription healthcare company.
  • Budget Mastery: Proven track record of managing substantial ad spend, coordinating multiple agency partners or internal teams, and improving efficiency metrics in regulated or compliance-heavy sectors.
  • Channel Expertise: Deep, hands-on understanding of Meta Ads, Google Ads, paid acquisition frameworks, and affiliate ecosystems within health/wellness.
  • Subscription & Data Acumen: Strong fluency in subscription business economics, retention funnels, revenue attribution models, and core performance metrics (CAC vs. LTV).
  • Leadership & Drive: Exceptional analytical and communication skills with the confidence to challenge underperforming strategies, hold vendors accountable, and make rapid, data-backed decisions. Location: Miami, FL (Initially Remote / Future In-Office) Compensation: $150,000 - $200,000
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