Paid Growth Marketing Consultant

About Right Side Up

Please note, this posting is to highlight joining Right Side Up's talent collective specifically and is not representing an internal full-time role, or a current opportunity with a client.

Right Side Up is a collective of premium marketing talent—with all of the marketing chops, and none of the agency fluff. We’re trusted by the most respected early-stage ventures, the fastest-growing tech companies, and well-established Fortune 500 teams to do one thing better: Growth. Our 250+ clients include notable brands such as Stitch Fix, Sephora, Yelp, Sun Basket, Crunchbase, DoorDash, Calm, and more.

About the Role

Responsibilities

• Build, manage, and scale paid acquisition channels (e.g., Meta, Google, TikTok, LinkedIn, and more)
• Develop and execute growth strategies across the full funnel, from acquisition to retention
• Optimize campaigns for performance, including CAC, LTV, and ROI
• Identify new growth opportunities and test emerging channels
• Partner with creative and content teams to develop high-performing ad assets
• Analyze performance data and continuously iterate based on insights
• Collaborate with product, analytics, and marketing teams to align on growth goals
• Support experimentation frameworks and testing roadmaps

Requirements

• Strong experience in growth marketing, particularly in early-stage or startup environments
• Proven track record of scaling paid channels and driving measurable growth
• Experience managing budgets and optimizing performance across multiple platforms
• Ability to operate both strategically and hands-on
• Strong analytical skills and comfort working with performance data
• Experience working cross-functionally with product, creative, and analytics teams
• Comfort operating in ambiguous, fast-paced environments

Nice to Have

• Experience in high-growth startup environments
• Familiarity with lifecycle marketing and retention strategies