The posting
Business Development Manager
## Company Overview NIPHA Farm Solutions is part of NIPHA Limited, a Kolkata-headquartered engineering and agricultural machinery group founded in 1960. The company operates over 10 manufacturing facilities across West Bengal and Haryana. Under the OneHorn brand, NIPHA Farm Solutions designs, manufactures, and markets a comprehensive range of agricultural machinery. The company is focused on significant growth by 2030 and is building a dedicated international sales team to expand its footprint across Africa, the Middle East, Eastern Europe, Southeast Asia, Australia-New Zealand (ANZ), and Latin America.
## Job Summary As a Business Development Manager, you will spearhead NIPHA Farm Solutions' international expansion in your assigned region. Your primary responsibility is to develop a robust pipeline of distributor, dealer, and Original Equipment Manufacturer (OEM) relationships for the entire OneHorn agricultural machinery range. This role emphasizes lead generation and relationship building through desk research, proactive outreach, and participation in market exhibitions. Order execution and after-sales services are managed by other teams.
## Responsibilities - Identify and prospect potential distributors, dealers, and OEM partners within the assigned region for the OneHorn agricultural machinery range. - Conduct comprehensive desk research on target markets, including competitive landscape analysis, import regulations, demand trends, and potential partners. - Build and maintain strong relationships with prospective partners through consistent outreach, follow-up, and relationship management. - Represent NIPHA Farm Solutions at international trade fairs and agricultural exhibitions, actively participating in booth and stall activities. - Undertake international travel (approximately 2–3+ trips per year) to attend exhibitions, meet prospects, and gain market insights. - Identify and report potential OEM tie-up opportunities within the assigned market. - Maintain a structured sales pipeline and provide regular updates on market intelligence and relationship status to the CEO. - Relay market and customer feedback to internal teams to inform product development and pricing strategies.
## Qualifications - Bachelor's degree in Engineering (required); an MBA is highly desirable. - Minimum of 2 years of B2B sales or business development experience with exposure to the assigned international region. - Industry background is flexible; prior experience in farm equipment is not mandatory. - Working proficiency in a language relevant to the assigned region (e.g., French for Francophone Africa, Arabic for the Middle East, Spanish or Portuguese for Latin America) is a significant advantage. - Strong desk research capabilities and the ability to independently navigate unfamiliar markets. - Excellent relationship-building and communication skills. - Self-motivated and capable of driving results with minimal supervision. - Willingness and readiness for frequent international travel. - Familiarity with Artificial Intelligence (AI) tools for lead generation and content creation/marketing on LinkedIn is a plus.
## Preferred Skills - Proficiency in regional languages relevant to the assigned market. - Experience using AI-driven tools for marketing and lead generation. - Prior exposure to international trade fairs and exhibitions. - Ability to analyze market trends and competitive landscapes effectively.
## Experience - At least 2 years of experience in B2B sales or business development. - Experience working with international markets, preferably in the assigned region.
## Environment - Base location: Kolkata, India. - The role requires international travel approximately 2–3 times per year or more. - Work involves a combination of desk research, remote communication, and in-person engagement at trade fairs and exhibitions.
## Open Positions - Africa — 2 positions - Southeast Asia & Australia-New Zealand (ANZ) — 1 position - Middle East & Eastern Europe — 1 position - Latin America — 1 position
NIPHA Farm Solutions is an equal opportunity employer.



