The posting
Manager-Marketplace Business-FruitX
## Company Overview Vegrow is India's leading technology-driven global branded B2B fruit marketplace, connecting farmers, buyers, and businesses through an integrated supply chain ecosystem. FruitX (formerly FXS) is Vegrow's technology-driven mandi business that is transforming traditional fruit trading by digitizing procurement, auctioning, and buyer transactions.
## Job Summary The Manager – Marketplace Business will own the end-to-end Profit and Loss (P&L) and business performance of a dedicated mandi. The role is responsible for driving revenue, gross margins, marketplace throughput, and customer/supplier growth by effectively managing both demand and supply within the mandi. This highly hands-on position requires strong commercial acumen, market understanding, execution orientation, and relationship management to ensure smooth marketplace functioning and profitable growth.
## Responsibilities - Mandi P&L & Business Ownership - Own the end-to-end P&L of the assigned mandi, including revenue, gross margin, throughput, and profitability. - Develop and execute the mandi's business plan to achieve volume, revenue, and profitability targets. - Track daily business performance and take corrective actions to address gaps. - Identify opportunities to improve margins, productivity, and overall marketplace efficiency. - Ensure disciplined execution against business targets and operating metrics.
- Demand & Buyer Management
- Build and manage a strong network of buyers within the assigned market.
- Drive buyer acquisition, activation, retention, and repeat transactions.
- Increase auction participation and marketplace liquidity.
- Understand buyer requirements, pricing trends, and market dynamics to improve realization.
- Build strong relationships with key buyers and drive profitable customer growth.
- Supply & Farmer Management
- Work closely with the supply team to ensure adequate and consistent farmer/producer participation.
- Build relationships with farmers and local sourcing partners to understand crop arrivals, quality, and market conditions.
- Ensure sufficient supply availability to meet marketplace demand.
- Identify opportunities to improve farmer retention and procurement efficiency.
- Commercial & Credit Management
- Ensure commercial discipline across buyer transactions and protect business margins.
- Monitor customer credit, payment cycles, and collections in coordination with the Finance/Credit teams.
- Support commercial negotiations with buyers while ensuring adherence to business policies.
- Identify potential credit and commercial risks and escalate them proactively.
- Mandi Operations & Execution
- Work closely with Operations, Quality, and other field teams to ensure smooth day-to-day mandi operations.
- Resolve operational and commercial bottlenecks that impact marketplace throughput or customer experience.
- Drive adoption of technology and processes that improve visibility, productivity, and transaction efficiency.
- Use business data and market intelligence to make faster and better commercial decisions.
- Team & Stakeholder Management
- Lead and manage the on-ground marketplace team for the assigned mandi.
- Set clear targets, review performance, and build a culture of ownership and execution.
- Collaborate with central teams including Finance, Operations, Quality, Product, Technology, and Analytics.
- Act as the single point of ownership for overall mandi performance and ensure timely resolution of issues.
## Qualifications - Experience Requirements - 4–8 years of experience in General Trade, Fast-Moving Consumer Goods (FMCG), Food, Agri-business, Fresh Produce, Distribution, B2B Sales, or Marketplace businesses. - Experience managing a business, territory, channel, or market with clear revenue/profitability targets. - Prior experience in a mandi, distribution-led, or highly field-oriented business will be an advantage. - Strong experience in customer/buyer management and commercial negotiations. - Experience managing field teams and working in high-intensity operating environments.
## Preferred Skills - Familiarity with agricultural supply chains and market dynamics. - Proficiency in data analysis and market intelligence tools. - Strong communication and interpersonal skills.
## Experience - Minimum of 4 years of relevant experience in a similar role, with a proven track record in P&L management and team leadership.
## Environment - Base Location: Nashik/Pune, Maharashtra. Candidates currently based in Maharashtra or those willing to relocate are encouraged to apply. - Travel Frequency: High, with frequent travel across Maharashtra (primarily Nashik–Solapur belt), Rajasthan, and Gujarat based on mandi locations and business requirements.
## Salary - Salary details are not specified.
## Growth Opportunities - Opportunities for career advancement within the company, particularly as the organization scales and expands operations across additional mandis.
## Benefits - Benefits package details are not specified.
