The posting
Manager, Corporate Gifting (3–7 years)
Asai Cookware | Gurgaon
About Asai
Asai is a science-first cookware brand built for modern Indian kitchens. The idea for Asai began in
our founder Prerna’s kitchen. As a mother of two, she found herself asking a question most of us
rarely pause to ask: what exactly are we cooking our food on every day? The search for an honest
answer led her into deep research on coatings, fumes, microplastics, and hidden toxins and to a
wider gap between what cookware claims and what it proves. Asai was created to address that gap.
Alongside engineers, designers and product obsessives, Asai builds safe cookware designed for
Indian cooking - high heat, acidic foods, daily use, real kitchens. Our approach is grounded in
material science, rigorous testing, and restraint in what we claim. Every batch of Asai cookware is
independently lab-tested, and each pan comes with a scannable Health Report. Not as a feature but
as a baseline for trust.
We’re a young, venture-backed D2C brand backed by a notable VC. We are in for the long-haul and
believe in building enduring businesses, the hard way.
About the Founders
Asai was founded by Prerna & Abhineet
Prerna leads product and brand - deeply
focused on engineering, material science plus
visual language, storytelling, and building a
differentiated category voice.
Abhineet leads growth & operations - focused
on driving business numbers, go-to-market and
operational efficiency.
You won’t be working through layers. You’ll work directly with Abhineet to drive growth agenda
Prerna Kapoor - https://www.linkedin.com/in/prerna-kapoor
Abhineet Sonkar -https://www.linkedin.com/in/abhineetsonkarAbout the Role
We’re hiring a young, hungry, high-ownership Corporate Gifting leader to build ASAI’s corporate
gifting engine from Day 1. This role is for someone who has done corporate gifting deeply, knows
how to crack accounts, and already has a live network of decision-makers + distributors/aggregators
that can be activated immediately.
You will own the corporate gifting number end-to-end: pipeline → pitches → sampling →
negotiations → closures → delivery coordination → repeat cycles.
Key Responsibilities
1) Corporate Gifting – Revenue Ownership
• Own and grow ASAI’s corporate gifting revenue across festive, annual, and special-
occasion calendars.
• Build and close a pipeline across HR, Admin, Procurement, CXO offices, Founder’s
offices, and gifting committees.
• Drive meetings, proposals, sampling, follow-ups, negotiations, closures, and repeat
orders.
• Deliver monthly and quarterly targets with a “hunter mindset” (high activity + strong
closure discipline).
2) Network-Led Growth (Must Have)
• Leverage an existing network of:
o direct corporate decision-makers, and
o corporate gifting distributors / aggregators / channel partners
to generate leads and conversions from Day 1.
• Identify and onboard new channel partners and resellers to expand reach across India.
3) Offer, Bundling & Gifting Playbooks
• Build gifting-ready bundles and price ladders (entry / mid / premium) with clear MOQ
logic.
• Own seasonal playbooks: Diwali, New Year, annual rewards, employee onboarding kits,
leadership gifting etc.
• Work with internal teams to create gifting assets: catalog, pitch deck, rate cards, sample
kits, and gifting landing material.
4) Deal Execution + Cross-Functional Coordination
• Coordinate closely with ops/logistics for: packaging specs, dispatch SLAs, address
validation, and delivery timelines.• Ensure a premium gifting experience: boxing, inserts, personalization (where possible),
and post-delivery support.
• Maintain tight hygiene on payments, credit terms, and collections.
5) Reporting & CRM Discipline
• Maintain a clean CRM (or structured tracker): lead source, stage, next step, probability,
value, closure date.
• Weekly reporting on: pipeline health, closures, risks, and next actions.
What We’re Looking For (Non-Negotiables)
• 3–7 years of experience with deep focus on Corporate Gifting / Corporate Sales (gifting-
heavy).
• Proven ability to close gifting deals with HR/Admin/Procurement stakeholders.
• Startup experience is essential — you’ve done the hustle: cold outreach, follow-ups,
running around for sampling, and solving last-mile issues.
• Exceptional relationship building + strong communication (you can sell premium
confidently).
• You already have:
o a meaningful set of direct corporate connects, and
o distributor/aggregator contacts relevant to corporate gifting.
Good to Haves
• Experience in premium/lifestyle categories (home, kitchen, wellness, gifting, hospitality).
• Strong negotiation capability around: pricing, MOQ, payment terms, delivery SLAs.
• Comfort with building sales collateral and proposal-style selling.
Who Will Thrive in This Role?
• Young, hungry, and action-biased (high energy, high follow-through).
• A network-led closer: relationship-first but target-obsessed.
• Comfortable with ambiguity and can create structure from scratch.
• Proud to represent a premium, science-first brand and sell with conviction.
Compensation
Competitive; will be based on experience, closure capability, and overall fit. Variable + ESOPs
