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ClosedPosted 412 days ago

Growth Marketing Manager

Scrabble

Where
Gurgaon

This posting closed on 2026-10-23.

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This job: posted 412 days ago

The posting

Not specified

Growth Marketing Manager

As we scale globally, we're looking for a Growth Manager who can bring both creative thinking and performance execution to the table.

What You’ll Do

  • Own lead gen. and acquisition across growth channels
  • Plan and execute performance campaigns (Meta, Google, YouTube, WA, etc.)
  • Identify channels other than Meta and Google for growth, experiment, and launching community-based growth loops and referral programs
  • Work with design/content to build high-converting ad creatives and landing pages
  • Identify metrics and KPI for each growth lever and own and manage them, eg: leads per channel, spend, budgets, and track CAC, ROAS, LTV, retention, and cost per trial
  • Collaborate with the product team to improve onboarding, conversion & engagement

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What We’re Looking For

  • 5-7 years of experience in performance marketing, growth, or digital marketing
  • Worked in a scaled-up B2C company’s marketing team to scale up Acquisitions with significantly low CPL
  • Strong grasp of paid acquisition, CRM, attribution, and retention mechanics
  • End-to-end understanding of Meta Ads Manager, Google Ads, GA4, etc. How to implement pixels, APIs, etc.
  • Strong comfort with numbers and reports + creativity, someone who A/B tests everything but writes a good hook
  • Bonus: experience with wellness/edtech/consumer apps or community-led brands

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