The posting
- Digital Marketing & Performance Plan, execute, and optimize paid marketing campaigns across Google Ads, Meta Ads, and other relevant platforms. Manage remarketing, lead generation funnels, landing pages, and campaign tracking.
- Drive monthly leads with defined CAC targets
- Content, Social Media & Brand Own and manage the company’s social media presence across LinkedIn, Instagram, YouTube, Facebook, X. Create and coordinate content: posts, blogs, case studies, emailers, newsletters, videos. Work with designers, video editors, and agencies to deliver high-quality marketing assets.
- PR & Communications Build and maintain relationships with media, journalists, and industry communities. Drive press releases, founder stories, product announcements, and thought leadership.
- Events & Offline Branding Plan and execute event participation, including setting up stalls, branding booths, and coordinating marketing materials. Explore relevant industry events, expos, and logistics summits for brand presence.
- Influencer & Video Marketing Identify and collaborate with industry influencers, YouTubers, and niche creators. Lead the production of YouTube videos, testimonials, explainer videos, and customer stories.
- Marketing Reporting & Analytics Prepare weekly MIS dashboards covering leads, CPL/CAC, campaign performance, social metrics, SEO, and content output. Use insights to optimize campaigns and brand activities.
Requirements
- 3–8 years of experience in b2b marketing, preferably in logistics, fulfillment, SaaS, e-commerce enabler, B2B services.
- Strong knowledge of Google Ads, Meta Ads, analytics tools, and CRM/automation tools.
- Excellent skills in content planning, communication, storytelling, and social media.
- Experience in event marketing, vendor coordination, and offline brand execution.
- Ability to work cross-functionally with sales, operations, design, and leadership.
- Creative mindset with strong analytical ability.
What we Offer
- Competitive salary
- Fast-paced, entrepreneurial workplace with strong cross-functional collaboration.
- Great Team Culture
- An opportunity to learn & grow with Mentorship



