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ClosedPosted 357 days ago

Social Media Manager

Scrabble

Where
Gurugram

This posting closed on 2026-10-23.

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This job: posted 357 days ago

The posting

Social Media Manager

## Company Overview At Cumin Co., we’re on a mission to redefine the modern Indian kitchen. From our enamel-coated cast iron cookware to our sustainable kitchen organizers, we design products that are healthy, beautiful, and built to last. For us, cooking is not just a routine—it's a ritual of love and connection. We craft tools that honour that belief. Website: [www.cuminco.com](http://www.cuminco.com) Instagram: [Cumin Co. Instagram](https://www.instagram.com/cuminco_india/?next=%2F)

## Job Summary We are looking for a creative and strategic Social Media Manager with a strong background in Influencer Marketing to join our growing Direct-to-Consumer (D2C) brand. This role will focus on building, managing, and scaling influencer-led campaigns while ensuring a strong social media presence and engagement across platforms.

## Responsibilities - Manage the brand’s official social media handles, ensuring timely, engaging, and on-brand content. - Plan and execute influencer campaigns across Instagram, YouTube, and emerging platforms to drive brand awareness and conversions. - Negotiate collaborations, partnerships, and contracts with influencers and agencies. - Track, analyze, and report on campaign performance (engagement, reach, ROI). - Collaborate with internal teams (Content, Marketing, Design) to ensure consistent messaging and creative output. - Stay updated on social media trends, new tools, and influencer ecosystem developments.

## Qualifications - 3–6 years of experience in Social Media Management, with a strong focus on Influencer Marketing (preferably in a D2C/consumer brand). - Strong network or experience in working with influencers, agencies, and creator communities. - Excellent communication, negotiation, and relationship management skills. - Strong understanding of social media analytics and campaign measurement. - Creative mindset with the ability to identify trends and craft engaging narratives. - Knowledge of paid campaigns on social platforms is a plus.

## Preferred Skills - Experience with emerging social media platforms and influencers. - Strong project management skills. - Ability to work independently as well as in a team.

## Experience 3–6 years of experience in social media and influencer marketing.

## Environment This role is based in Gurugram and is a full-time position. The company promotes a warm, driven, and collaborative team culture.

## Salary Not specified.

## Growth Opportunities Part of a high-impact ownership role on Cumin Co.’s flagship channel, with opportunities to influence product, design, and content strategy within a fast-growing, values-led D2C brand.

## Benefits - Opportunity to be part of the founding team at Cumin Co. - A collaborative and creative work environment. - Chance to shape the $5B Indian kitchenware market through impactful campaigns.

## Apply Now If you're passionate about building intuitive digital journeys and believe good design belongs in every kitchen, send your resume to [email protected].

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