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Open nowPosted 37 days ago

Performance Marketing - AM/DM

Sellability27 open roles

Where
Pune
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Your applicationOpen nowPerformance Marketing - AM/DMSellability · Pune

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  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

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The clock on this job

Early applications get read.

12.1% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.1%7 days
  4. 19.1%14 days
  5. 35.6%30 days
  6. 52.7%60 days
This job: posted 37 days ago

The posting

Key Responsibilities:

  • Develop and implement digital marketing strategies to drive online traffic to the company website and generate quality leads.
  • Oversee all aspects of digital marketing campaigns, including SEO/SEM, PPC, email marketing, social media marketing, and display advertising campaigns.
  • Measure and report the performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
  • Identify trends and insights, and optimize spend and performance based on the insights.
  • Brainstorm new and creative growth strategies through digital marketing.
  • Collaborate with internal teams to create landing pages and optimize user experience.
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
  • Instrument conversion points and optimize user funnels.
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

Requirements:

  • Proven working experience in digital marketing, with 4-6 years of experience.
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.
  • Experience in optimizing landing pages and user funnels.
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).
  • Experience in setting up and optimizing Google Adwords campaigns.
  • Strong analytical skills and data-driven thinking.
  • Up-to-date with the latest trends and best practices in online marketing and measurement.
  • Bachelor’s degree in Marketing or a related field.

Preferred Qualifications:

  • Experience managing a team of 3-4 digital marketing executives.
  • Graduate /Master’s degree in Marketing or a related field.

Personal Attributes:

  • Excellent leadership and interpersonal skills.
  • Strong written and verbal communication skills.
  • Ability to work in a fast-paced and dynamic environment.
  • Results-driven with a strong attention to detail.
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