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Open nowPosted 23 hours ago

Marketing Manager - Factoring

Shamrock Trading Corporation136 open roles

Where
Overland Park, KS, USA
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Your applicationOpen nowMarketing Manager - FactoringShamrock Trading Corporation · Overland Park, KS, USA
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  4. 15.3%14 days
  5. 34.2%30 days
This job: posted 23 hours ago

The posting

About the Role  Shamrock Trading Corporation is seeking a Marketing Manager to join our marketing team and lead marketing strategy and execution for our domestic trucking factoring business. This role will drive measurable business growth through integrated B2B marketing strategies that generate qualified opportunities, increase customer acquisition and retention, strengthen the brand and contribute to revenue growth.  The ideal candidate is a data-driven marketer, strategic thinker and tactical executor, able to drive performance while also supporting in-the-weeds execution.  What You’ll Do 

Develop, execute and optimize integrated B2B marketing strategies that drive customer acquisition, engagement and revenue growth for our domestic factoring business   Partner with Sales and business leadership to translate business objectives into marketing priorities and go-to-market strategies that resonate with target audiences  Develop segmentation, lifecycle and marketing automation strategies that deliver the right message to the right audience at the right time   Monitor campaign and funnel performance, using data and insights to optimize results and demonstrate impact on leads, pipeline and revenue   Manage multiple initiatives and cross-functional priorities while maintaining a strong focus on execution, quality and measurable results   Monitor factoring industry trends, competitor activity, customer needs and emerging technologies to identify opportunities and inform marketing strategy 

What You’ll Bring 

Bachelor's degree in marketing, business or related field   7+ years of progressive marketing experience with B2B experience strongly preferred  Financial services background desired  Experience with Salesforce or a similar CRM platform preferred   Demonstrated experience developing multi-channel marketing strategies that drive lead generation, customer acquisition and revenue growth   Strong understanding of digital marketing, demand generation, customer lifecycle marketing and marketing automation   Exceptional communication, presentation and cross-functional collaboration skills   Ability to manage multiple priorities in a fast-paced, dynamic environment   Results-oriented mindset with a strong sense of ownership and accountability for business impact 

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