The posting
Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together.
The Company operates Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world, and Specs Inc., a wholly-owned subsidiary dedicated to making computing more human, in addition to Bitmoji, Saturn, and other digital services.
As a Senior Client Partner within Snap’s Retail & CPG team, you will be the primary architect of growth for some of the world’s most iconic Food & Beverage brands. In an industry defined by visual storytelling and community-driven trends, you will position Snapchat as the essential platform for brand discovery and high-intent commerce.
This isn't just about media space; it’s about leveraging Snap’s unique platform to redefine how CPG brands connect with the next generation of consumers.
Strategic Leadership & Revenue Growth
Visionary Strategy: Lead the global evolution of our CPG partnerships, moving beyond transactional buys to long-term, multi-year strategic roadmaps.
Revenue Excellence: Own the full P&L for your book of business, consistently exceeding quarterly and annual growth targets through an entrepreneurial, founder-mindset approach.
Strategic Planning: Mastermind and lead the Joint Business Plans and Business Reviews that don’t just report data, but provide the actionable insights that influence a client’s entire marketing mix.
Market Expertise & Influence
High-Stakes Relationship Management: Cultivate deep, trust-based relationships with CMOs and Brand Leads, acting as a consultant for business growth.
Agency Ecosystem Mastery: Navigate and influence the complex web of media, creative, and performance agencies to ensure Snap is prioritised in every RFP.
Thought Leadership: Stay ahead of CPG trends, integrating insights into bespoke, high-impact sales propositions, partnering with Snap’s Marketing and Comms team.
Product Innovation & Advocacy
Product Evangelism: Drive adoption of Snap’s full-funnel suite, specifically focusing on how our Ads solve unique challenges for CPG brands, whether with Ads in Chat, Promoted Places in Maps or AR Try-On.
Cross-Functional Catalyst: Act as the voice of the brand internally, collaborating with Product and Engineering to influence the roadmap for CPG-specific ad solutions.
Knowledge, Skills & Abilities
Proven Closer: A track record of achieving targets within the tech, media, or agency landscape.
Industry Network: You possess a gold-standard network of senior marketing contacts within the Food and Beverage sectors.
Analytical Rigour: Deep fluency in brand and performance marketing, including a sophisticated understanding of measurement (MMM, MTA, and Lift studies).
Thought Leadership: Exceptional presentation skills with the ability to simplify complex technical products into compelling, emotionally resonant narratives.
Minimum Qualifications
Experience: 10+ years in digital advertising, media sales, or agency leadership, with a significant focus on CPG verticals.
Education: Bachelor’s degree or equivalent professional experience.
Why This Role?
CPG is one of the fastest-growing categories on Snapchat. You will have the resources of a global tech giant and the agility of a startup to reshape how an entire industry reaches its customers.
If you have a disability or special need that requires accommodation, please don’t be shy and provide us some information.
"Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a “default together” approach and expect our team members to work in an office 4+ days per week.
At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets.
Our Benefits: Snap Inc. is its own community, so we’ve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success!
