The posting
BUSINESS DEVELOPMENT REPRESENTATIVE
Level: P1 | Location: Ottawa, ON | Hybrid Reports To: Dylan Monsinger, Associate Manager, Business Development https://www.linkedin.com/in/dylan-monsinger/ Type: Permanent | Full-Time
ABOUT SOLINK
At Solink, our mission is to safeguard what matters most. We provide businesses with the tools to know sooner and act faster by transforming video security into real-time operational insights.
Our cloud-based platform integrates seamlessly with your existing cameras and systems, turning them into intelligent sensors that detect and interpret key moments. This empowers teams to make data-driven decisions, enhance security, and improve operational efficiency.
Trusted by over 35,000 locations across 60+ countries - including brands like McDonald's and JYSK - Solink delivers clarity when it counts. Our solutions help businesses reduce shrink, optimize performance, and respond proactively to potential threats.
We're growing rapidly, earning industry recognition, and scaling with purpose. We've been recognized by Deloitte's Fast 50™ and Fast 500™, Business Intelligence Group, and as one of Ottawa's Best Places to Work. And we're just getting started!
THE ROLE
As a Business Development Representative (BDR) at Solink, you will play a crucial role in driving the growth of our business by identifying and generating new business opportunities.
We are looking for a high-performance Mid-Market / Enterprise Business Development Representative who thrives in complex sales environments and knows how to break into larger, multi-location organizations.
You will be responsible for strategically targeting and penetrating mid-market and enterprise accounts through a thoughtful, multi-channel outbound approach; including cold calls, strategic email campaigns, LinkedIn outreach, and event-driven engagement.
You will also work closely with Marketing to convert inbound demand from webinars, conferences, field events, and paid campaigns into qualified pipeline for the sales team.
If you know how to work an account with intention, persistence, and strategy, then this role is for you!
WHAT YOU'LL DO
- Prospecting and breaking into multi-location organizations (100+ locations and beyond) across Retail, Restaurants, and C-Store/Gas
- Developing strategic account plans and executing coordinated outreach across calls, email, and LinkedIn
- Partnering with Account Executives to align on top target accounts and drive account penetration
- Converting inbound marketing demand (events, webinars, campaigns) into high-quality meetings
- Conducting strong initial discovery and qualification aligned to our ICP
- Attending trade shows and field events to generate meetings and build relationships with enterprise prospects
- Leveraging tools like HubSpot, LinkedIn Sales Navigator, Gong, Loom, and other modern sales platforms to execute efficiently
- Maintaining clean CRM hygiene and tracking activity against pipeline goals
- Consistently generating self-sourced pipeline through disciplined outbound execution
ROLE EXPECTATIONS
This is a P1 level role. At Solink, individuals at this level are entry-level employees who have relevant work or educational experience and are eager to grow and develop by collaborating on team-wide tasks and initiatives, with direction provided from their manager or more senior colleagues.
WHAT YOU BRING
Must-Have:
- You have an education in Business, Marketing, or a related field OR have relative experience in a similar role
- You have experience breaking into larger or multi-location accounts
- You have strong communication and time management skills
- You're a resilient problem solver
- You're adaptable and can converse with anyone at any level, including VPs and C-level executives in Fortune 1000 companies
- You like technology and can get excited about the possibilities of how a business can use technology to improve their business
- You're curious and well researched. Showing the customer you know them comes easy to you as you've done the homework and know that a prepared cold call or campaign works best when done with data and knowledge
- You know that persistence is the key to success in a role like this
- You are an overachiever. Targets and goals are meant to be exceeded, not met (you are results driven, self disciplined, and organized)
- You thrive both with your individual responsibilities and in being part of a supportive, cohesive team
- You are coachable and eager to learn - you are on a never-ending journey of self-improvement and personal development, sharing your knowledge with others and taking responsibility for your own development
- You like the possibility of traveling for work
- You are able to thrive in a fast-paced, target-driven environment
Nice-to-Have:
- 1 year of Business Development experience in SaaS, security, retail tech, or multi-location industries
- Experience maintaining a clean CRM (preferably Salesforce)
- Experience working trade shows or enterprise events
SECURITY REQUIREMENTS
- Candidates must undergo a criminal records check upon hire;
- Be a Canadian Citizen (dual citizens included), or eligible to work in Canada;
- Be willing to comply with Solink's own security policies and standards.
COMPENSATION
The salary range for this role is CAD $68,500 - $85,000 in on-target earnings (OTE), structured as base salary and variable compensation. At Solink, we're committed to a simple and transparent approach to compensation. Pay is determined based on several factors, including your location, experience, job-related skills, and how you demonstrate them throughout the interview process. We make compensation decisions thoughtfully, with a focus on fairness, internal equity, and the impact you'll have in this role.
OUR VALUES
We do things the Solink way:
- Act with URGENCY – Our customers move fast, so we do too.
- Deliver with QUALITY – We sweat the details and hold a high bar.
- Win with TEAM – No egos. Just outcomes, built together.
- Lead with TRUST – We earn it through clarity, consistency, and care.
These aren't just words - they shape how we hire, lead, and grow.
WHY SOLINK?
We're not just building tech - we're building a place where great people do great work.
- Clarity and trust: Where the role allows, we support flexibility in how and where work gets done - and we're upfront about what's required.
- Meaningful equity: Every full-time, permanent employee has a stake in our growth.
- Comprehensive benefits: Fully paid health & dental (no waiting period) + $500 health spending account.
- Wellness support: Monthly reimbursement for fitness, wellness, or mental health programs.
- Growth through merit: Advancement is based on contribution, initiative, and the ability to raise the bar - together.
- Candid culture: Clear expectations, honest feedback, and no politics.
- Social connection: From So-learns to Solink-o and So-lunches, we stay connected in ways that actually feel fun.
WHAT TO EXPECT FROM THE HIRING PROCESS
We respect your time and value transparency. Here's a general idea of what to expect:
1. Intro call with our Talent Partner: 30 minutes
2. Interview with the Hiring Manager: 45 minutes
3. Practical Assessment Interview with the Hiring Manager: 60 minutes
4. References, Offer & Onboarding
Please note: this is subject to change at any point in the recruitment process based on the needs of the business.
HOW TO APPLY
Submit your resume and a short cover letter via our Careers Page https://solink.com/careers/. Let us know what excites you about this role, and how you'd help move Solink forward.
NOTICE: SOLINK USES ARTIFICIAL INTELLIGENCE (AI) TO SCREEN, ASSESS, AND/OR SELECT CANDIDATES FOR THIS POSITION.
SOLINK IS AN EQUAL OPPORTUNITY EMPLOYER. WE’RE COMMITTED TO BUILDING A DIVERSE AND INCLUSIVE WORKPLACE. IF YOU REQUIRE ACCOMMODATION DURING THE SELECTION PROCESS, PLEASE LET US KNOW.
