Skip to content
CV Rocket
Get started
How it worksThe enginePricingBlogContactSign in

Open nowFirst seen 4 days ago

Product Marketing Lead

Spursol7 open roles

Where
Karachi, Pakistan
Get the CV for this job

From $25 per CV, paid once. No subscription.

Your applicationOpen nowProduct Marketing LeadSpursol · Karachi, Pakistan

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on Spursol's own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 57.8%60 days
This job: first seen 4 days ago

The posting

The Product Marketing Lead owns taking the product to market: how the product is positioned, launched, demonstrated, priced, and discovered by the people who need it, and whether trials and pipeline move as a result.

This is a hands-on role that will grow into a leadership position. You will lead growth execution yourself until the team grows around you. You will think holistically about the product and every market-facing function, rather than focusing on a single channel.

Key Responsibilities

The goal for the person in this role will be to:

  • Own the go-to-market plan, its 30-day checkpoints, and weekly reviews, deciding what to keep, change, or stop based on evidence.
  • Own channel strategy and budget across paid, organic, outbound, partnerships, and events, and be accountable for trials and pipeline by segment and market.
  • Own positioning and messaging by segment, market, and persona, keeping them current based on real customer conversations.
  • Build the demo narrative, sales enablement materials, objection handling, and competitive positioning that the team uses to sell.
  • Own launches for everything the product team ships, communicating honestly about what is live and what is coming.
  • Recommend pricing and packaging changes based on evidence, and turn customer conversations into proof through stories, quotes, and references.
  • Run fast experiments to help the right people discover Knoccs: one bet live, one measured, and one stopped or scaled in every cycle.
  • Direct the Creative Designer's brand, website, and content work towards what actually converts.
  • Calibrate paid acquisition on LinkedIn and Google for new markets, and address why paid campaigns currently generate demo requests but fail to convert them into trials.
  • Produce the weekly funnel report using Google Analytics, Google Ads, LinkedIn, HubSpot, and Knoccs' own data, while owning website measurement and optimisation.
  • Run outbound within our limits and own the AI agents that support the funnel, launching at least one new agent.
  • Build SEO and AEO capabilities in-house once existing channels are working, with external guidance on tools and techniques.
  • Feed market insights back to the product team in writing, supported by evidence.

Requirements

  • 3–5 years of experience in B2B SaaS product marketing or go-to-market, having owned positioning, a launch, and a channel plan end to end at least once.
  • Hands-on experience running demand generation independently, including HubSpot or an equivalent CRM, Google Analytics, LinkedIn Ads, and Google Ads.
  • Experience creating demo or sales enablement materials that others have used, and producing a funnel report that you have presented and defended to a founder or head of marketing.
  • Knowledge of AI tools and a habit of using them in your own work.
  • Preferred: Experience selling into the US, UK, Canada, or Australia, and experience with a self-serve or trial-led product.
  • High energy and a strong sense of ownership. You take initiative and execute rather than wait for tasks to be assigned.
  • Evidence over instinct. When the numbers change, you adjust your position and communicate that change.
  • Collaborative by nature. You see designers and teammates as partners, not resources.
  • Eager to learn quickly and grow with the company, while remaining committed to honesty in claims, outreach, and data, even when nobody is watching.
  • Based in Karachi, with an in-office work arrangement and up to two days working from home, along with flexibility to accommodate US and UK time zones.
From $25, paid onceGet the CV for this job

What happens when you press

One press. We do the rest.

  1. A CV for this posting

    Written against Spursol's own wording, from every piece of relevant proof in your profile.

  2. 25 readers review it

    Recruiter, hiring manager, skeptic and more read every draft, round after round. You get the best round.

    The review screen in CV Rocket: how each CV was read, round by round.

  3. We apply on Spursol's form

    Our application engine gets through the hardest forms there are. Where a question needs you, AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

    An application in CV Rocket: every answer filled in on the employer's form.

  4. Every reply, sorted

    Spursol's answer lands in your private mailbox, and we classify it on arrival: interview, question, rejection.

    The CV Rocket inbox: each employer reply classified as an interview, an action or a rejection.

  5. Reply with AI

    AI helps you write the email, checks it and sends it. We show you whether the recruiter read it.

  6. The interview in your calendar

    Full integration with your calendar. The invitation goes straight in.

    An interview invitation in the CV Rocket inbox, added to the candidate's calendar.
Get the CV for this job

From $25 per CV, paid once. No subscription.

Why it works

3×

more interviews than doing it yourself with ChatGPT.

ChatGPT writes a CV and never learns what happened to it. We see every reply. For each CV we know:

  • How it was written, and how the review scored it
  • When we applied, and how long after the posting went up
  • Which posting, which company, which city
  • Who got the interview, and who heard nothing

That is how we know which CVs get called.

Get the CV for this job

From $25 per CV, paid once. No subscription.

The numbers game

More applications. More interviews.

Every application goes out with its own CV, written for that posting and paid once. Send enough of them and the law of large numbers finds you the job.

Get the CV for this job
By hand5–10
With CV Rocket100
applications a day

Nearby

Live postings like this one

Same employer first, then the same role elsewhere.

Before you press

Straight answers

Get the CV for this job

From $25 per CV, paid once. No subscription.

What if my background isn't good enough?

We make the most of the background you have. The CV uses every piece of relevant proof your profile holds, and one of the 25 readers reads your whole profile and flags what the CV left out.

Do you really apply for me?

Yes, on the employer's own form, the hardest ones included. Where a question needs you, you answer it right there and AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

Is it a subscription?

No. You pay once per CV, from $25. Every application goes out with its own CV, written for that posting.

One job. One CV.
Paid once.

Pick the posting you want. We write for it, apply for you and catch the reply.

Get the CV for this job

From $25 per CV, paid once. No subscription.