The posting
Job Description
Staples is business to business. You’re what binds us together.
Our marketing team is charged with an important task – sharing our Staples story. We use customer data and analytics to help us understand and improve our customers’ experiences, drive customer retention and encourage brand loyalty. Our team is diverse, with skillsets and responsibilities ranging from graphic design, content creation and performance marketing to internal communications and loyalty & rewards programs. We work together to provide expertise and guidance, so that the Staples brand is well represented in all areas.
Join our Marketing team as a Senior Content Creator - AI & Motion and bring ideas to life through motion graphics, video, social content, and AI-enabled creative experiences. In this highly collaborative role, you will lead projects from concept through delivery, developing compelling work that advances brand, marketing, and business objectives across digital, social, paid media, and emerging channels.
What you will be doing:
- Conceptualize and create motion-first content for digital, social, paid media, and omnichannel marketing campaigns.
- Lead projects from concept through execution, including research, storyboarding, production, editing, motion design, and final delivery.
- Produce motion graphics, animation, video, and multimedia content that supports brand and business objectives.
- Capture and edit video content in office, retail, studio, and on-location environments.
- Use generative AI tools to support ideation, content creation, visualization, editing, and production efficiency.
- Partner with marketing, writers, designers, merchandising, digital, and business stakeholders to identify and develop compelling storytelling opportunities.
- Present creative concepts and finished work to stakeholders, incorporating feedback while maintaining creative integrity.
- Ensure content aligns with brand standards, quality expectations, and channel-specific best practices.
- Evaluate emerging creative technologies, trends, and platforms to identify opportunities for innovation.
- Improve content creation workflows, production processes, and AI-enabled creative capabilities.
- Mentor junior content creators and creative team members, while providing project-based direction to freelancers, contractors, and agency partners.
What You Bring to the Table:
- Strong visual storytelling skills and creative problem-solving abilities.
- Deep curiosity about emerging technologies, generative AI, and evolving creative trends.
- Ability to balance creative excellence with business objectives, quality standards, and deadlines.
- Strong collaboration and relationship-building skills across cross-functional teams.
- Excellent organizational skills with the ability to manage multiple priorities simultaneously.
- Effective presentation and communication skills, with confidence influencing creative and non-creative stakeholders.
What’s needed: Basic Qualifications:
- Bachelor's degree in Graphic Design, Motion Design, Visual Communications, Digital Media, Film Production, Marketing, or a related field, or an equivalent combination of education and experience.
- 5+ years of professional experience in content creation, motion graphics, digital design, video production, social media content creation, or a related creative discipline.
- Advanced proficiency with Adobe Creative Suite, including After Effects, Photoshop, and Illustrator.
- Experience producing motion graphics, video content, and digital creative assets for digital, social, paid media, or marketing campaigns.
- Hands-on experience using generative AI tools within creative workflows.
- Strong portfolio demonstrating visual storytelling, motion design, and content creation expertise.
Preferred Qualifications:
- 7+ years of experience in content creation, motion design, digital marketing, or creative production.
- Experience within retail, eCommerce, B2B, agency, or omnichannel marketing environments.
- Experience with AI-powered image, video, and content generation platforms.
- Proficiency with tools such as Figma, CapCut, Final Cut Pro, Sketch, or HTML/HTML5-based design platforms.
- Experience leading creative projects from concept through final execution.
- Experience mentoring junior creative professionals or coordinating creative contributors.
- Demonstrated success implementing emerging technologies into creative workflows.
- Portfolio showcasing motion-first storytelling and AI-enabled creative innovation.
We Offer:
- Inclusive culture with associate-led Business Resource Groups
- Flexible PTO (22 days) and Holiday Schedule (7 observed paid holidays)
- Online and Retail Discounts, Company Match 401(k), Physical and Mental Health Wellness programs, and more!
The salary range represents the expected compensation for this role at the time of posting. The specific base pay may be influenced by a variety of factors to include the candidate's experience, skill set, education, geography, business considerations, and internal equity. In addition to base pay, this role may be eligible for bonuses, or other forms of variable compensation.
About Us
Staples is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, sexual orientation, age, national origin, protected veteran status, disability, or any other basis protected by federal, state, or local law.
