The posting
What can you expect? Banff Sunshine Village is a world-class ski and snowboard resort in Banff, Alberta, famed for Canada’s Best Snow. The Graphic Designer is responsible for creating content for the resorts digital and print advertisements, on-mountain signage, websites, brochures, menus and more. This role will work closely with the Senior Web and Graphic Designer and the Sales and Marketing teams to animate the Sunshine experience and will effectively communicate with all departments throughout the Resort.
This job might be right for you if you think you would really enjoy:
Working with the content creators, reviewing their output for accuracy and adherence to brand guidelines, implementing design strategies to achieve the organization's marketing and branding objectives, and collaborating with the team to conceptualize and develop creative design solutions in alignment with project goals, target audience, and deliver outstanding creative work. Utilizing graphic design expertise to execute projects, integrating skills in typography, composition, alignment, color theory, hierarchy, legibility, and motion design to create visually captivating graphics, animations, and layouts across a diverse range of digital and print media, effectively conveying the intended message. Managing multiple design projects, overseeing their lifecycle from conceptualization to completion, ensuring alignment with the company's visual identity and brand guidelines, and provide guidance and training to team members as necessary. Creating wireframes and mock-ups of visually appealing website/app designs that are responsive, user-friendly, accessible, adhere to best practices, align with business objectives, maintain consistency with Banff Sunshine Village's brand, and provide front-end development support to team members and other departments as needed. Customizing, designing, updating, editing, iterating, optimizing, monitoring, and troubleshooting our Shopify retail store, integrating and configuring relevant apps and plugins for enhanced functionality, leveraging data analytics to inform design decisions, and providing guidance and training to team members as necessary. Assisting with the recording and editing of Sunshine branded podcast. Training provided. Assisting in the implementation of media relations, communications, and marketing strategies. Assisting in researching, writing, and editing press releases, website copy, fact sheets and additional communication materials. Assisting to create and capture daily content at the resort for all of Banff Sunshine Villages Social Media platforms and post it online, in accordance with the Sunshine Social Schedule. Assist in monitoring Banff Sunshine Village Social Media platforms, respond to guests inquiries. Taking direction from the VP of Brand & Communications, and the Marketing, Communications and Events Supervisor to check in with various departments on-mountain. Assisting with the set-up, running, and teardown of all events. Acting as an ambassador and mediator; throughout all aspects of work as per Banff Sunshine Village brand policy.
Other duties may be requested and assigned from time to time.
And you have:
Outgoing, energetic, social and creative personality. Proficiency in Adobe Creative Cloud (Photoshop, Lightroom, Illustrator, After Effects and lnDesign) and video editing software such as Premiere Pro and Final Cut Pro is a must. Bachelor's degree or equivalent in public relations, communications, journalism, marketing or advertising (preferred) - OR - equivalent work experience in public relations, copy writing, events, photo/video creation and editing within social media focused environments (content creation). Excellent writing ability with significant experience in writing content for websites or other publications. Ability to write both comically and professionally, depending on the medium. Practical experience working with social networks and platforms, including Facebook, X, Tiktok, lnstagram, blogs, YouTube, and Vimeo. Basic knowledge of HTML/CSS and Microsoft Office is preferred. Experience sourcing and managing content and publishing. Strong communication and organizational skills including the ability to handle multiple projects simultaneously to meet deadlines. Ability to work individually (self-starter) and as part of a team. Coachability and willingness to take direction are essential. Prepared to work flexible schedules (weekends, holidays).
Additional Considerations:
Employees must always be of sound mind, exhibit good judgment, and report to work fit for duty. This position works indoors and outdoors in a variety of environmental conditions. This position requires travel between the resort, located in Banff, and the Calgary Sales Office. Additional travel may be required. This is a highly visible, dynamic role. All team members are expected to maintain professional conduct, particularly when acting as a company representative, on or off-duty. Some uniform pieces are provided.
This role is subject to all terms and conditions of the Sunshine Village Employee Handbook, Policy Manual, and the Alberta Employment Standards Code.
