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Open nowFirst seen 4 days ago

Product Marketing Manager

Talent Spot Group46 open roles

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Your applicationOpen nowProduct Marketing ManagerTalent Spot Group

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on Talent Spot Group's own form.

The reply lands in your private mailbox

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The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 58.1%60 days
This job: first seen 4 days ago

The posting

Product Marketing Manager

Core responsibilities

Prepare the Commercialization

• Establish overall positioning and go-to-market strategy (positioning and

framework) for the product portfolio in each industry verticals. Ensure the

business goals are achieve via the most effective routes to market

• Remain current to trends and issues as they relate to the product offering

as well as emerging technologies, standards, and market trends

• Develop a strong understanding of customer lifecycle and customer

behavior, and undertake initiatives to accelerate customer acquisition and

engagement

• Propose relevant industry associations and projects to take part in to raise

our brand awareness as well as to create demand of products

• Update and maintain pricing and proposals

• Interact with pre-sales team on regular basis to understand define market

requirements, and translate these requirements into product

requirements

• Work closely with Product Management Board (PMB) and engineering

teams on roadmap, beta customers and promotion of the solution

• Work with the Business Development Team to identify strategic gotomarket partnership opportunities and execute partner marketing

strategies

• Collaborate with remote offices and partners in the development of key

product strategy and packaging requirements. Formulate and propose

revenue and pricing strategies

Execution of Commercialization

• Work with Head of Solutions to educate and train Sales and Channel

teams on product related value proposition. (e.g. produce materials for

Learning Management Systems)

• Partnering with Marketing team to orchestrate marketing website and

content A/B testing

Review of Commercialization

• Monitor the commercialization across the various countries, track product

performance

• Perform a commercialization review on monthly basis

• Conduct regular strategic products reviews by analysing each product

in regard to Regulatory evolutions, competitors initiatives, technology

improvements, market trends

Job

specifications

•

•

5 + years of software product marketing experience with at least a year’s

experience in a field facing role

Candidate must possess at least Bachelor's Degree/Post Graduate

Diploma/Professional Degree in Computer Science/Information

Technology, Marketing, Business Management or equivalent

• Required language(s): English, Chinese (in order to liaise with the

English & Chinese speaking associates)

• Ability to design and deliver high quality presentations to internal and

external stakeholders

• Experience in internet infrastructure, Web based software or Internet

based services environment

• Required Skill(s): Microsoft Office

• Very strong in communication skills

• Must be highly self-motivated, proactive and self-sufficient

• Flexibility to work in a fast-paced environment while managing several

projects

• Excellent people and management skills to interact with staff,

colleagues, cross-functional teams and third parties

• Willingness to travel

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  4. Every reply, sorted

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