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Open nowPosted 5 days ago

Senior Creative Strategist – DTC / Direct Response - Europe based

Talentuch30 open roles

Where
Worldwide, Remote
Work mode
Remote
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Your applicationOpen nowSenior Creative Strategist – DTC / Direct Response - Europe basedTalentuch · Worldwide, Remote

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The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market. Talentuch postings stay open a median of 13 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 58.1%60 days
This job: posted 5 days ago

Talentuch median: 13 days open

The posting

We are looking for an experienced, performance-driven Creative Strategist with a strong Direct Response Copywriting background, capable of developing, testing, and scaling winning creatives for DTC brands, primarily on Meta (Facebook/Instagram).

Key Responsibilities

  • Conduct competitor, audience, and market research, continuously analyzing winning ads, emerging trends, hooks, and creative formats.
  • Identify successful patterns and translate them into original, high-converting creative concepts.
  • Write compelling Direct Response ad scripts, hooks, VSL-style concepts, and copy aligned with campaign objectives.
  • Create, test, and iterate static ads, UGC concepts, and video scripts, focusing on finding and scaling winning creatives.
  • Manage and coordinate UGC creators through a dedicated creator platform.
  • Collaborate with video editors and creators, reviewing creative execution and analyzing results to improve future scripts and concepts.
  • Use performance data to understand why creatives succeed or fail and continuously optimize for conversions and scale.

Required Experience

  • Proven experience as a Creative Strategist and/or Direct Response Copywriter working with DTC/eCommerce brands.
  • Hands-on experience with Meta advertising campaigns spending at least $5,000 per day.
  • Strong Direct Response fundamentals, including consumer psychology, persuasive copywriting, hooks, offers, and sales messaging.
  • Experience writing video ad scripts, UGC concepts, and conversion-focused static ads.
  • Strong analytical skills and the ability to turn competitor research and campaign
  • performance into actionable creative ideas.

Nice to Have

  • Experience writing VSLs (Video Sales Letters) and long-form Direct Response copy.
  • Participation in Copy Dojo or similar advanced copywriting communities.
  • Experience working with high-revenue DTC brands and scaling creative performance.
  • Demonstrated track record of developing winning ads that successfully scaled.
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