The posting
About the Team: The TikTok Shop US Operations team aims to deliver high quality products together with a unique customer experience via TikTok. The role is responsible for building the TikTok e-commerce partnership for the TikTok e-commerce business in the US. With more than 1 billion loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We are looking for passionate and talented people to join us to build an e-commerce ecosystem that is innovative, secure, and intuitive for our users.
We are seeking a passionate and results-driven Creator Business Development & Incubation Intern to identify, onboard, and nurture relationships with creators and influencers. In this role, you will play a pivotal part in driving growth by expanding our creator community and fostering strategic partnerships. You will be responsible for working with our cross-functional partners to develop innovative strategies to support creators in achieving their goals while aligning their efforts with the platform's objectives.
As a Project Intern, you will contribute to impactful short-term projects and gain hands-on experience in a fast-paced, professional environment. This internship offers the opportunity to develop practical skills, apply your knowledge to real-world challenges, and explore your career interests. Applications are reviewed on a rolling basis, so we encourage you to apply early.
Responsibilities: - Creator Recruitment & Onboarding: Identify and engage emerging and established creators/influencers to join our platform. Develop and execute personalized and scaled outreach campaigns to attract top talent. Lead the onboarding processes, ensuring a seamless experience for new creators. - Relationship Management: Serve as the primary point of contact for a portfolio of creators/influencers. Build and maintain strong relationships, providing support and resources to maximize their success. Regularly communicate platform updates, monetization opportunities, and best practices. Equip creators with the fundamental knowledge to be successful on TikTok Shop. - Strategic Growth Initiatives: Design and implement programs to drive creator growth and retention. Collaborate with cross-functional teams to improve tools and features that enhance the creator experience.Identify trends in the creator economy and propose initiatives to stay ahead of industry developments. - Partnership Development: Facilitate collaborations between creators and brands, fostering mutually beneficial opportunities. Work with the category, global key accounts and marketing teams to design campaigns that amplify our onboarding initiatives. - Performance Analytics: Track and analyze key performance metrics for creators and campaigns to drive future performance. Provide actionable insights to optimize growth strategies and monetization efforts. Deliver regular reports to internal stakeholders on creator ecosystem performance.
Minimum Qualifications: - Currently pursuing a undergraduate degree in Business, Marketing, Communications, Tech, entertainment or a related field (or equivalent experience). - Strong understanding of TikTok's platform, content creators and audience. - Proven track record of identifying and building relationships. - Understanding of the creator economy, social media platforms, and digital content trends. - Comfort in analytics tools and CRM platforms.
Preferred Qualifications: - Familiarity with influencer monetization models, such as ad revenue sharing, brand partnerships, and subscription-based services. - Comfortable analyzing data and drawing actionable conclusions. - Ability to manage multiple projects and priorities in a fast-paced, deadline-driven environment - Experience with content creation, video production and editing may be beneficial
