Skip to content
CV Rocket
Get started
How it worksThe enginePricingBlogContactSign in

Open nowFirst seen 3 days ago

Performance Marketing, Team Lead

Topica20 open roles

Where
Ho Chi Minh City, Ho Chi Minh City, Vietnam
Get the CV for this job

From $25 per CV, paid once. No subscription.

Your applicationOpen nowPerformance Marketing, Team LeadTopica · Ho Chi Minh City, Ho Chi Minh City, Vietnam

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on Topica's own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

12.1% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.1%7 days
  4. 19.1%14 days
  5. 35.6%30 days
  6. 52.7%60 days
This job: first seen 3 days ago

The posting

At Topica, our mission is to make education accessible to everyone and enable lifelong learning. We’re a multidisciplinary team that’s passionate about creating products that improve people’s lives. We believe our growth would come by building a core team that will focus exclusively on how to make world-class products. Our Performance Marketing will be a core member of the Marketing team and broader Topica organization. We are looking for someone with at least manager level experience in this domain. This person will be responsible for driving a significant portion of the company’s growth, with a focus on scaling current channels, establishing new channels, and focus on top-of-funnel growth. You will combine deep customer insights, marketing fundamentals, and technical digital marketing skills to lead acquisition marketing campaigns.

You will be the organization’s expert in optimizing paid marketing and all of the associated levers, including campaign structure, bidding strategy, conversion events, and quality scores. You will stay ahead of changes in the ecosystem (e.g. iOS changes) and partner closely with the broader Marketing, Product, creative, and Analytics teams to optimize our go to market strategies across several channels, with a deep emphasis on paid social and search. What will you do?

  • Own budget and performance (e.g., ROAS) across paid social, search, affiliate, sponsored content, and email channels
  • Guide a team and partner agencies, overseeing campaign management and in-depth analytics of lifetime value, customer acquisition cost and return on ad spend.
  • Experiment and establish new acquisition channels and go-to-market strategies
  • Provide guidance and input to Creative team (e.g., designers, copywriters) deliverables including images, videos, and copy
  • Coordinate and support the creation of digital content in various forms (banners, blog, videos)
  • Partner with Product on conversion rate optimization (CRO) experiments
  • Keep abreast with the latest trends and changes in digital marketing and online industry, especially education industry
  • Support and Share knowledge with other members in team to help grow technical skills of other specialists

What do you need to bring?

  • Minimum bachelor’s degree from a recognizable university
  • At least 4-7 years of experience in e-commerce, app, social media and content marketing. Experience working for well-known e-commerce or applications or education tech will be an advantage.
  • Being passionate about content and digital media.
  • Can-do-attitude, start-up mindset
  • Being a creative story teller, with a commercial-oriented mindset
  • Have an eye for good design. Able to guide designers via specific briefs and requirements
  • Have excellent interpersonal skills
  • Being highly logical & structured in thoughts and communication
  • Being able to read and comprehend insights from data and make decisions based on that
  • Being confident with communication skills and show an ability to influence at multiple levels of the organization
  • A high degree of drive, energy and passion to succeed

A winning mentality, even when the odds are against you, you can find a way and drive those elusive “win-win solutions” What will you gain?

What will you gain?

  • Flexible working hours
  • Lunch and parking allowance
  • Fast paced and multinational working environment
  • Supportive and professional colleagues
  • Awesome & open co-working space
  • Internal Training (Technical & Functional); Opportunities for English Training

You will be joining Topica at the beginning of an exciting journey, and will be given a large degree of freedom in shaping and impacting your role. We provide an environment where you can be best of yourself, grow with us and together we make it work. You will play an important part in helping us reach the next destination.

Furthermore, we offer an attractive remuneration package, with benefits, matching our requirements and expectations.



From $25, paid onceGet the CV for this job

What happens when you press

One press. We do the rest.

  1. A CV for this posting

    Written against Topica's own wording, from every piece of relevant proof in your profile.

  2. 25 readers review it

    Recruiter, hiring manager, skeptic and more read every draft, round after round. You get the best round.

    The review screen in CV Rocket: how each CV was read, round by round.

  3. We apply on Topica's form

    Our application engine gets through the hardest forms there are. Where a question needs you, AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

    An application in CV Rocket: every answer filled in on the employer's form.

  4. Every reply, sorted

    Topica's answer lands in your private mailbox, and we classify it on arrival: interview, question, rejection.

    The CV Rocket inbox: each employer reply classified as an interview, an action or a rejection.

  5. Reply with AI

    AI helps you write the email, checks it and sends it. We show you whether the recruiter read it.

  6. The interview in your calendar

    Full integration with your calendar. The invitation goes straight in.

    An interview invitation in the CV Rocket inbox, added to the candidate's calendar.
Get the CV for this job

From $25 per CV, paid once. No subscription.

Why it works

3×

more interviews than doing it yourself with ChatGPT.

ChatGPT writes a CV and never learns what happened to it. We see every reply. For each CV we know:

  • How it was written, and how the review scored it
  • When we applied, and how long after the posting went up
  • Which posting, which company, which city
  • Who got the interview, and who heard nothing

That is how we know which CVs get called.

Get the CV for this job

From $25 per CV, paid once. No subscription.

The numbers game

More applications. More interviews.

Every application goes out with its own CV, written for that posting and paid once. Send enough of them and the law of large numbers finds you the job.

Get the CV for this job
By hand5–10
With CV Rocket100
applications a day

Nearby

Live postings like this one

Same employer first, then the same role elsewhere.

Before you press

Straight answers

Get the CV for this job

From $25 per CV, paid once. No subscription.

What if my background isn't good enough?

We make the most of the background you have. The CV uses every piece of relevant proof your profile holds, and one of the 25 readers reads your whole profile and flags what the CV left out.

Do you really apply for me?

Yes, on the employer's own form, the hardest ones included. Where a question needs you, you answer it right there and AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

Is it a subscription?

No. You pay once per CV, from $25. Every application goes out with its own CV, written for that posting.

One job. One CV.
Paid once.

Pick the posting you want. We write for it, apply for you and catch the reply.

Get the CV for this job

From $25 per CV, paid once. No subscription.