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Open nowPosted 16 days ago

Paid Media Specialist

TripleDart6 open roles

Where
Bengaluru
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Your applicationOpen nowPaid Media SpecialistTripleDart · Bengaluru

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Share of postings closed within
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  2. 4.5%3 days
  3. 12.1%7 days
  4. 19.1%14 days
  5. 35.6%30 days
  6. 52.7%60 days
This job: posted 16 days ago

The posting

TripleDart Digital is a B2B SaaS performance marketing agency working with some of the most ambitious SaaS companies globally — typically scaling from $5M to $100M+ ARR across the US, Europe, and APAC.

We’re not a traditional agency:

  • We focus on pipeline, SQLs, and revenue — not vanity metrics
  • We build full-funnel paid media engines, not isolated campaigns
  • We operate as an AI-first team, where automation, predictive optimization, and AI-driven creative testing are part of everyday work

We’re building for where paid media is going — not where it’s been.

Role Overview (Summary)

This is a high-ownership Paid Media Specialist role where you’ll manage 3–5 B2B SaaS accounts end-to-end.

You’ll be responsible for:

  • Strategy, execution, and optimization
  • Driving pipeline and revenue outcomes
  • Using AI tools and workflows daily

Key Responsibilities

  • Plan, launch, and optimize campaigns across:Google Ads, Microsoft (Bing) Ads LinkedIn Ads, Meta Ads Reddit Ads, X (Twitter) Ads
  • Manage budgets, bids, and pacing aligned to revenue goals
  • Build and refine audience segments:Intent-based, firmographic, ABM lists, retargeting, lookalikes
  • Ensure accurate tracking:Conversion tracking, UTMs, CRM integration
  • Develop full-funnel strategies tied to pipeline and revenue
  • Run structured experiments (A/B testing across creatives, audiences, bidding)
  • Analyze performance across channels and reallocate budgets based on impact
  • Use AI tools for: Ad copy, research, analysis, and optimization
  • Automate reporting and repetitive workflows
  • Collaborate with cross-functional teams (Copy, Creative, SEO, RevOps)
  • Participate in client calls with insights and recommendations

What Your Day-to-Day Looks Like

  • Launching and scaling campaigns across:Google, Microsoft (Bing), LinkedIn, Meta Reddit and X (yes, we experiment where others don’t)
  • Managing budgets, bids, and pacing tied to revenue goals
  • Building smart audiences:Intent-based, ABM lists, retargeting, lookalikes
  • Writing and testing ad copy — with AI as your co-pilot
  • Running structured experiments (not guesswork)
  • Connecting ad performance to CRM data and real pipeline

What Success Looks Like

  • You consistently drive pipeline and revenue impact
  • Your accounts are structured, optimized, and scalable
  • You run high-quality experiments and act on data
  • You contribute to AI workflows and team learnings
  • Clients trust your thinking — not just your execution

Why Join TripleDart

  • Work with fast-growing global SaaS companies
  • Be part of a team building an AI-first marketing engine
  • Get real ownership early
  • Learn faster than you would anywhere else in paid media
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