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Open nowPosted 194 days ago

Ecommerce Retention Marketing Expert

unleash-wellness2 open roles

Pay
₹250,000 – ₹300,000 a yearly
Where
India
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Your applicationOpen nowEcommerce Retention Marketing Expertunleash-wellness · India
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  6. 58.1%60 days
This job: posted 194 days ago

The posting

We are looking for a Retention Marketing Expert who can own and scale our retention engine across Email, WhatsApp, SMS, and Push Notifications. This is a full-time, hybrid role for someone who is obsessed with customer loyalty, LTV growth, and habit-building strategies in D2C e-commerce.

If you understand how to move customers from their first purchase → repeat purchase → loyalty → ultimate brand advocacy, this is the role where you’ll get to put that playbook to work.

What You’ll Do

💡 Retention & Loyalty Strategy

  • Build a complete retention roadmap: flows, automations, and campaigns across Email, SMS, WhatsApp, and Push.
  • Design customer journeys that increase repeat purchases, shorten reorder cycles, and build habits that make supplements part of a pet parent’s daily routine.
  • Move customers through loyalty phases—first-time → repeat → loyalist → advocate.

📊 LTV Growth & Analytics

  • Track and optimize LTV, retention curves, churn, reorder intervals, and loyalty metrics.
  • Execute strategies to increase LTV by 30% in 60 days and 100%+ in 12 months.
  • Tie retention performance directly to cash flow and growth goals.

✍️ Copywriting & Campaign Execution

  • Write high-converting copy for emails, WhatsApp flows, and SMS that resonates emotionally with pet parents.
  • Create campaigns that mix education, storytelling, and direct response to drive action.
  • Test subject lines, hooks, offers, and storytelling angles relentlessly.

⚙️ Systems, Tools & Automation

  • Build and manage advanced retention flows in Klaviyo, QuickReply, and equivalent platforms.
  • Use ChatGPT and automation tools to streamline workflows and generate insights.
  • Create and optimize reporting dashboards that give a real-time pulse of retention performance.

🧑‍🤝‍🧑 Leadership & Collaboration

  • Work closely with the founder and growth team to integrate retention into the overall marketing engine.
  • Be a natural leader: set processes, assign tasks, and push for continuous improvement.
  • Stay ahead of e-commerce retention trends and bring fresh strategies to the table.

What We’re Looking For

✅ Must-Haves

  • 3+ years of experience in retention marketing for D2C e-commerce.
  • Proven success in scaling Email, WhatsApp, SMS, and Push Notification channels.
  • Platform expertise in Klaviyo, QuickReply, and equivalents.
  • Strong copywriting skills (you must be able to write your own campaigns, not just brief them).
  • Solid understanding of LTV, cash flow, churn reduction, and customer loyalty models.
  • Proficiency with ChatGPT and prompting + strong grasp of automation workflows.
  • Ability to design strategies that improve reorder cycles, habit formation, and loyalty-driven LTV growth.
  • Must be a dog parent.

💡 Nice-to-Haves

  • Experience in pet, wellness, or supplement brands.
  • Ability to create content assets yourself (bonus, not required).

Why Join Us?

  • Work directly with the founder on a mission-driven brand.
  • Own one of the highest-leverage roles in the business—where your work directly drives revenue, loyalty, and growth.
  • Hybrid, flexible, and growth-focused work environment.
  • 40% discount on our products for your own dog.
  • Paid learning resources to keep you sharp and ahead.

Role Details

  • Type: Full-time, Hybrid (In-office)
  • Compensation: ₹20,000 – ₹30,000/month (based on experience)
  • Growth Path: Head of Retention Marketing / Lifecycle Marketing Lead as we scale

If you love pets, understand retention like a science, and know how to turn one-time buyers into lifelong loyalists this is your role.

👉 Apply now and help us build India’s most loved pet wellness brand.

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