The posting
VCCP is the global challenger network for challenger brands. With more than 1,500 people across 13 offices in North America, EMEA and APAC, we challenge convention to create value for the world’s most ambitious organisations.
Our founding belief is It Only Works If It All Works. That’s why we bring specialists from every discipline - strategy, AI, data, media, digital, experience, branding, creativity, production, PR, CX, CRM, employee engagement and beyond - into one fully integrated challenger network.
We were founded on the principles of simplicity, collaboration and un-preciousness, and we’ve grown by staying true to them. Today, our clients include some of the world’s most recognisable and progressive brands, such as Virgin Media O2, Barclays, Cadbury, Compare the Market, Domino’s, White Claw, easyJet, Primark and Co-op.
VCCP has topped the AAR’s annual new business ranking in 13 of the last 14 years and holds multiple Agency of the Year titles. Across every company and every capability, we share the same ambition: to challenge ourselves, challenge our clients and challenge the industry for the better.
This role is for a Business Director with multichannel campaign management experience and a background working at advertising agencies. (6-month FTC)
Business Directors at VCCP are responsible for managing a single large key client or multiple clients, championing client growth. They lead their direct reports and wider agency resources in pursuit of creating highly effective, integrated work that populates culture and meets the challenger agency philosophy. They are ultimately responsible for ensuring client satisfaction and long-term profitable relationships.
COMMERCIAL AND FINANCIAL
- VCCP BDs are the lead strategic adviser to their client(s) and the ‘go-to’ person for helping them with their business issues and leading the SADs and wider team.
- You will lead your account team to develop proactive and responsive strategic proposals which drive demonstrable value for your clients.
- You will identify and develop relationships with key budget-holding clients across their business at senior levels, seeking opportunities and developing plans for business growth within your accounts.
- You will develop and nurture relationships with senior people in partner agencies.
- You will be accountable for client revenue targets across your accounts – in terms of forecasts, the buck stops with you – you need to take responsibility for them, anticipating and reacting rapidly to changes in your clients' businesses which impact on revenue.
- You will take the lead in client negotiations with senior-level procurement and marketing contacts to agree agency fees and retainers.
ACCOUNT AND PROJECT ORGANISATION AND MANAGEMENT
- VCCP BDs are encouraged to work with their account team as they would their own mini agency and should be comfortable with the entrepreneurial atmosphere this creates; we take the initiative, we encourage entrepreneurs.
- With the above in mind, VCCP BDs lead and motivate the account teams to deliver first-class account management, ensuring projects delivered are of a high standard, on time and on budget.
- You will ensure compliance with VCCP company reporting and legal procedures as well as the management of the client account to the terms of any contractual agreements.
- You will ensure your team(s) are adhering to account billing processes, maintaining a sense of urgency in timely and accurate invoicing in line with, or ahead of, your forecast sessions with your MD.
DELIVERING ‘CHALLENGER AGENCY’ PRODUCT
- You will proactively develop, implement and share new ways to improve the quality of work within the agency, fulfilling the agency’s founding principles and challenger philosophy.
- You will head up and take responsibility for the agency’s strategic and creative response to briefs, helping to evaluate in terms of quality and budget and benchmarking against objectives/KPIs set.
- You will work with your team to develop brilliant and inspiring briefs which help to deliver the very best strategic and creative work.
- You will oversee the formal evaluation of completed campaigns and sharing of results – it is important that you make sure learnings are shared across the agency as well as within your team.
- You will take leadership in reviewing creative work in an objective and constructive manner, working closely with the senior creative teams to deliver the best product possible in the pursuit of work that populates culture.
TALENT MANAGEMENT
- As Business Director, you will need to make sure that the right senior resource is engaged in the work at the right moments in time, so that our output is as strong as possible. Along with the other BD on the business, you will partner with our IPD to ensure optimum engagement/ways of working across the partnership.
INTEGRATION
- Written large across the walls of the agency is VCCP’s founding mantra is ‘IT ONLY WORKS IF IT ALL WORKS’.
- BDs at VCCP should have a broad range of skills to ensure ideas are conceived and delivered with this in mind. They are responsible for challenging siloed thinking by ensuring an idea is media agnostic and that it is a simple enough thought that can work across every consumer touchpoint.
VCCP DE&I STATEMENT
We believe that DE&I is about creating a strong culture of inclusion within our agency, where everyone can thrive and be their authentic self. VCCP is an equal opportunity employer and does not discriminate on the basis of gender, age, disability, religion, belief, sexual orientation, marital status, or ethnicity. If you require any adjustments during the application or interview process, please let us know via [email protected].
CRIMINAL RECORDS INFORMATION
As part of our onboarding process, you will be required to complete a Criminal Records Declaration regarding any unspent convictions. For roles in finance, HR, Legal, IT or senior management, we may be required to verify your declaration with a basic DBS check, as well as an Adverse Finance and ID check.
