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Open nowPosted 16 days ago

Marketingmedewerker

Vivaldis Interim

Where
Hasselt, Belgium
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Your applicationOpen nowMarketingmedewerkerVivaldis Interim · Hasselt, Belgium

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  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

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The clock on this job

Early applications get read.

13.1% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.2%1 day
  2. 4.7%3 days
  3. 13.1%7 days
  4. 21.1%14 days
  5. 35.7%30 days
  6. 58.7%60 days
This job: posted 16 days ago

The posting

Vivaldis Office is op zoek naar twee profielen binnen marketing: een performance marketeer en een marketplace lead voor onze klant in Heusden-Zolder. Onze klant is gespecialiseerd in hoogwaardige kook- en keukenbenodigdheden.

Neem gerust de vacature even door! Indien je nog vragen hebt, kan je ons telefonisch bereiken op 011 94 81 56.

Jouw takenpakket als performance marketeer / marketplace lead bestaat uit:

Als performance marketeer:

  • Het opzetten, beheren en verfijnen van betaalde advertentiecampagnes via onder meer Google Ads (Search, Shopping, Performance Max, YouTube) en Meta Ads.
  • Nauw samenwerken met het contentteam om vernieuwende invalshoeken, formats en user-generated content te testen.
  • Sturen op rendement en doelstellingen door het strak opvolgen en bijsturen van ROAS, MER en CAC binnen verschillende markten.
  • Zorgen voor een vlekkeloze meetbaarheid en technologische opzet (GTM, CAPI, Enhanced Conversions en Consent Mode v2).
  • Beheren en optimaliseren van het Google Merchant Center en de bijbehorende productfeeds.

Als marketplace lead:

  • Bepalen van de strategische groei op platformen zoals Amazon en Bol.com (inclusief de internationale expansie en het assortiment per kanaal).
  • Aansturen, coachen en begeleiden van de marketplace specialist bij het stellen van prioriteiten en het waarborgen van de kwaliteit.
  • Continu monitoren en analyseren van de omzetcijfers en winstmarges per verkoopplatform.
  • Uitstippelen van de advertentiestrategie (Amazon & Bol.com Ads) op basis van ACoS en TACoS.
  • Optimaliseren van productlistings, A+ content, klantbeoordelingen en het behalen van de Buy Box.
  • Afstemmen van acties met interne afdelingen zoals logistiek, sales en marketing.

Als performance marketeer / marketplace lead herken je jezelf in volgende punten:

  • Je beschikt over minimaal een bachelorwerk- en -denkniveau (of gelijkwaardig door relevante ervaring) en hebt minstens 2 jaar ervaring binnen het vakgebied.
  • Je spreekt en schrijft uitstekend Nederlands en Engels.
  • Je bent een analytische, zelfstandige en stressbestendige denker die graag initiatief neemt, structuur aanbrengt en goed kan samenwerken.
  • Voor de rol van performance marketeer: ruime ervaring met betaalde campagnes op Google en Meta binnen e-commerce en een helder inzicht in attributiemodellen en maandelijks budgetbeheer. (Kennis van Shopify of Klaviyo is een pluspunt).
  • Voor de rol van marketplace lead: aantoonbare ervaring met verkopen via Amazon/Bol.com (merk- of verkoperszijde) en marketplace advertising. (Kennis van Channable is mooi meegenomen).

Posting text belongs to the employer. Removal requests: contact us.

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