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Open nowPosted 74 days ago

Brand Manager - ( Subsidiary: Cookievore )

Workable (global search)108,016 open roles

Where
El Sheikh Zayed City, Giza Governorate, Egypt
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Your applicationOpen nowBrand Manager - ( Subsidiary: Cookievore )Workable (global search) · El Sheikh Zayed City, Giza Governorate, Egypt

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  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on Workable (global search)'s own form.

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The clock on this job

Early applications get read.

7.9% of postings close within 7 days. Measured by our own scanner across the market. Workable (global search) postings stay open a median of 7 days.

Share of postings closed within
  1. 1.6%1 day
  2. 3.6%3 days
  3. 7.9%7 days
  4. 14.9%14 days
  5. 34.0%30 days
This job: posted 74 days ago

Workable (global search) median: 7 days open

The posting

Brand Strategy & Development

  • Develop and implement comprehensive brand strategies aligned with the company's business objectives.
  • Maintain and strengthen the company's brand positioning and identity across all customer touchpoints.
  • Ensure consistent brand messaging, tone of voice, and visual identity.

Marketing Campaign Management

  • Plan, execute, and evaluate integrated marketing campaigns across digital, social media, and offline channels.
  • Coordinate promotional activities, product launches, and seasonal campaigns.
  • Monitor campaign performance and optimize marketing activities to maximize ROI.

Market Research & Consumer Insights

  • Analyze market trends, customer behavior, and competitor activities.
  • Identify opportunities for innovation and brand growth.
  • Translate customer insights into actionable marketing strategies and product positioning.

Brand Assets & Cross-Functional Coordination

  • Oversee the development of packaging, marketing materials, and brand visuals.
  • Collaborate with Design, Sales, Production, and Product Development teams to ensure brand consistency.
  • Support new product launches through effective branding and communication strategies.

Performance & Continuous Improvement

  • Monitor brand performance using relevant KPIs and market data.
  • Measure campaign effectiveness and recommend improvements.
  • Stay updated with industry trends, digital marketing developments, and consumer preferences.
  • Continuously identify opportunities to strengthen brand equity and customer engagement.

Requirements

Education

  • Bachelor's degree in Marketing, Business Administration, or a related field.

Experience

  • 3-5 years of experience in Brand Management, Marketing, or Consumer Marketing.
  • FMCG industry experience is mandatory.
  • Experience managing integrated marketing campaigns and product launches is highly preferred.

Technical Knowledge

  • Strong understanding of brand management principles and consumer marketing.
  • Experience with digital marketing platforms and social media marketing.
  • Knowledge of market research techniques and performance analytics.
  • Proficiency in Microsoft Office and marketing analytics tools.
  • Familiarity with graphic design workflows and creative development processes is an advantage.

Competencies

  • Strategic thinking and business acumen
  • Creativity and innovation
  • Strong analytical and problem-solving skills
  • Excellent communication and storytelling abilities
  • Project management and organizational skills
  • Cross-functional collaboration and stakeholder management
  • Results-oriented mindset with attention to detail
  • Ability to work in a fast-paced FMCG environment
  • Leadership, initiative, and decision-making skills
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