Skip to content
CV Rocket
Get started
How it worksThe enginePricingBlogContactSign in

Open nowPosted 62 days ago

Director - Loyalty Commercial

Workable (global search)108,016 open roles

Where
Riyadh, Riyadh Province, Saudi Arabia
Get the CV for this job

From $25 per CV, paid once. No subscription.

Your applicationOpen nowDirector - Loyalty CommercialWorkable (global search) · Riyadh, Riyadh Province, Saudi Arabia

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on Workable (global search)'s own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

7.9% of postings close within 7 days. Measured by our own scanner across the market. Workable (global search) postings stay open a median of 7 days.

Share of postings closed within
  1. 1.6%1 day
  2. 3.6%3 days
  3. 7.9%7 days
  4. 14.9%14 days
  5. 34.0%30 days
This job: posted 62 days ago

Workable (global search) median: 7 days open

The posting

The Director, Loyalty Commercial is responsible for defining and executing the commercial strategy of the loyalty program to maximize customer lifetime value, member engagement, revenue generation, and partner participation. The role drives the commercial performance of the loyalty ecosystem by developing strategic partnerships, monetization opportunities, member acquisition initiatives, and data-driven loyalty propositions that support the organization's growth objectives.

Key Responsibilities

Loyalty Commercial Strategy

  • Develop and lead the commercial strategy for the loyalty program, ensuring alignment with business objectives and customer engagement goals.
  • Identify and implement revenue-generating opportunities across the loyalty ecosystem.
  • Establish long-term growth plans for loyalty membership, engagement, retention, and profitability.
  • Drive innovation in loyalty products, rewards, benefits, and member experiences.

Partnership Management

  • Build and manage strategic partnerships with external brands, retailers, financial institutions, travel operators, entertainment providers, and other relevant stakeholders.
  • Negotiate commercial agreements and partnership contracts to maximize value for both members and the organization.
  • Develop a robust coalition of partners that enhances member benefits and program attractiveness.
  • Monitor partner performance and ensure delivery against agreed commercial targets.

Loyalty Economics & Commercial Performance

  • Own loyalty program P&L and commercial performance metrics.
  • Establish revenue, redemption, and customer engagement targets.
  • Track and analyze program KPIs, including:
  • Member acquisition and retention
  • Active member rates
  • Customer lifetime value
  • Incremental revenue
  • Redemption behavior
  • Partner contribution

Customer & Market Insights

  • Utilize customer data, market trends, and competitive intelligence to identify opportunities for growth and differentiation.
  • Drive the development of personalized offers and targeted campaigns based on customer insights.
  • Collaborate with analytics teams to measure program effectiveness and customer behavior.

Stakeholder Management

  • Partner closely with Marketing, Digital, Customer Experience, Commercial, Finance, Data & Analytics, Retail, and Operations teams.
  • Provide executive-level recommendations to senior leadership on loyalty performance and growth opportunities.
  • Lead cross-functional initiatives that enhance customer engagement and loyalty program adoption.

Program Development & Innovation

  • Oversee the design and launch of new loyalty products, earning and redemption mechanisms, tier structures, and member benefits.
  • Evaluate emerging loyalty technologies and industry best practices.
  • Champion digital transformation initiatives to improve loyalty program effectiveness and customer experience.

Leadership & Governance

  • Lead and develop a high-performing loyalty commercial team.
  • Ensure compliance with organizational governance, financial, and regulatory requirements.
  • Establish performance objectives and provide coaching to team members.

Qualifications & Experience

  • Bachelor's degree in Business Administration, Marketing, Finance, Economics, or a related field.
  • Master's degree (MBA preferred).
  • 10+ years of experience in loyalty, CRM, commercial strategy, customer engagement, partnerships, or related fields.
  • Minimum 5 years in a leadership position managing commercial or loyalty functions.
  • Experience within entertainment, tourism, hospitality, retail, aviation, financial services, or large consumer-focused organizations is highly desirable.
From $25, paid onceGet the CV for this job

What happens when you press

One press. We do the rest.

  1. A CV for this posting

    Written against Workable (global search)'s own wording, from every piece of relevant proof in your profile.

  2. 25 readers review it

    Recruiter, hiring manager, skeptic and more read every draft, round after round. You get the best round.

    The review screen in CV Rocket: how each CV was read, round by round.

  3. We apply on Workable (global search)'s form

    Our application engine gets through the hardest forms there are. Where a question needs you, AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

    An application in CV Rocket: every answer filled in on the employer's form.

  4. Every reply, sorted

    Workable (global search)'s answer lands in your private mailbox, and we classify it on arrival: interview, question, rejection.

    The CV Rocket inbox: each employer reply classified as an interview, an action or a rejection.

  5. Reply with AI

    AI helps you write the email, checks it and sends it. We show you whether the recruiter read it.

  6. The interview in your calendar

    Full integration with your calendar. The invitation goes straight in.

    An interview invitation in the CV Rocket inbox, added to the candidate's calendar.
Get the CV for this job

From $25 per CV, paid once. No subscription.

Why it works

3×

more interviews than doing it yourself with ChatGPT.

ChatGPT writes a CV and never learns what happened to it. We see every reply. For each CV we know:

  • How it was written, and how the review scored it
  • When we applied, and how long after the posting went up
  • Which posting, which company, which city
  • Who got the interview, and who heard nothing

That is how we know which CVs get called.

Get the CV for this job

From $25 per CV, paid once. No subscription.

The numbers game

More applications. More interviews.

Every application goes out with its own CV, written for that posting and paid once. Send enough of them and the law of large numbers finds you the job.

Get the CV for this job
By hand5–10
With CV Rocket100
applications a day

Nearby

Live postings like this one

Same employer first, then the same role elsewhere.

Before you press

Straight answers

Get the CV for this job

From $25 per CV, paid once. No subscription.

What if my background isn't good enough?

We make the most of the background you have. The CV uses every piece of relevant proof your profile holds, and one of the 25 readers reads your whole profile and flags what the CV left out.

Do you really apply for me?

Yes, on the employer's own form, the hardest ones included. Where a question needs you, you answer it right there and AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

Is it a subscription?

No. You pay once per CV, from $25. Every application goes out with its own CV, written for that posting.

One job. One CV.
Paid once.

Pick the posting you want. We write for it, apply for you and catch the reply.

Get the CV for this job

From $25 per CV, paid once. No subscription.