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Open nowPosted 44 days ago

Head of Brand Marketing

Workable (global search)108,016 open roles

Where
London, England, United Kingdom
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Your applicationOpen nowHead of Brand MarketingWorkable (global search) · London, England, United Kingdom

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The clock on this job

Early applications get read.

7.9% of postings close within 7 days. Measured by our own scanner across the market. Workable (global search) postings stay open a median of 7 days.

Share of postings closed within
  1. 1.6%1 day
  2. 3.6%3 days
  3. 7.9%7 days
  4. 14.9%14 days
  5. 34.0%30 days
This job: posted 44 days ago

Workable (global search) median: 7 days open

The posting

Togather are the team at the heart of great events.

We're a founder-led company of 50+ event specialists working across some of the largest and most exciting events in the UK.

Our Marketplace supports both B2B and B2C customers to handpick standout suppliers across street food, drink and venues for private events, from large-scale summer and Christmas parties to regular office lunches for clients including Spotify, Netflix & BBC.

Live partners with organisers of large-scale public events, using our 360 tech and industry expertise to curate and deliver exceptional food and drink experiences that also drive commercial results for our clients. From major festivals, stadium fanzones and cultural celebrations, we work hand in hand with client teams to deliver exceptional guest experience for the likes of GALA festival, Rock Oyster, Hill Dickinson Stadium and Pride in London.

Internally, we're proud to have been recognised by Tempo and the Startups 100 Awards as one of the UK's best places to work. We care deeply about building an ambitious, supportive and high-performing team.

We started life 10 years ago as Feast It, a two-person marketplace launched from a kitchen table - and today, over 10 million guests a year attend a Togather-powered event. Across every project, our mission remains the same:

To make events better for everyone.

The Role

You'll take real ownership of Togather's brand direction, partnering and reporting into our CMO to shape it, then turning that direction into an always-on content programme, organic campaigns and flagship pieces. Harnessing senior relationships with live event clients, major venues, B2B partners, investor audiences and our supplier community to boost our brand reputation across key segments. You're an innovative brand builder and strategist, not just an executor.

This role owns brand strategy, content and channels. You'll also partner closely with our Head of Design on developing and maintaining the visual direction of the brand and our Head of Growth on the connection between brand, and our lead acquisition, conversion and retention strategy.

Key Responsibilities

  • Own an always-on content calendar for brand-led storytelling, not just ad-hoc posts for big moments.
  • Plan and run organic brand campaigns in themes: set priorities, run the calendar, and measure performance by theme.
  • Set and hold the brand and message bar across all outward content, company-wide.
  • Own flagship content delivery(thought leadership), working closely with our commercial team to bring it to life
  • Work closely with our co-founder on PR, who leads journalist relationships and press release distribution, to land our brand-led storytelling in the right places.
  • Maintain senior brand-side relationships with major venues, festivals and B2B partners
  • Work collaboratively with the Supply Lead on shaping and delivering our value proposition and engagement strategy for high value and prospective suppliers & traders.
  • Take a genuine, collaborative role in Commercial's pitch and bid materials, setting the brand and message standard, without owning bid production itself. That sits with the Sales Account Manager.

Requirements

  • A brand and campaign marketer with a real flair for original ideas, several years leading brand and campaign strategy, agency or in-house background, backed by genuine campaign-planning discipline.
  • Confident holding senior relationships with the marketing teams at high-profile clients, think festival promoters, major stadia and venues, and large corporate accounts, as well as investors and media.
  • AI-fluent and entrepreneurial, comfortable turning a brand direction into real output fast.
  • Real hands-on photography and videography capability, not just directing others.

Benefits

  • Hybrid working; 3 days in the office
  • Generous holiday allowance; 25 days (including a Christmas Closure) + bank holidays
  • Enhanced Pension through salary sacrifice
  • Partnership with Benefits Platform Mintago; EAP service, Workplace Nursery, Cycle to work scheme, Electric car scheme, Health services, Mental Health services, Gym discounts, retail discounts and much more
  • Partnership with Code app: significant discounts in a lot of London's best restaurants, bars and more
  • Enhanced Mat & Pat leave
  • Free coffee, beer, pizza and an overly stocked snack cupboard in the office
  • Regular team socials and events (including 6-weekly Town Halls with companywide socials & 1 Away day a year)
  • A shiny new MacBook to work on
  • Loads of invites to food-industry events (yes, they do usually have free food)
  • Dog-friendly office
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