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Open nowPosted 6 days ago

Head of Social

Workable (global search)108,016 open roles

Where
Riyadh, Riyadh Province, Saudi Arabia
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Your applicationOpen nowHead of SocialWorkable (global search) · Riyadh, Riyadh Province, Saudi Arabia

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The clock on this job

Early applications get read.

7.9% of postings close within 7 days. Measured by our own scanner across the market. Workable (global search) postings stay open a median of 7 days.

Share of postings closed within
  1. 1.6%1 day
  2. 3.6%3 days
  3. 7.9%7 days
  4. 14.9%14 days
  5. 34.0%30 days
This job: posted 6 days ago

Workable (global search) median: 7 days open

The posting

About us

The Gen Plus Group is a vibrant global collective of agencies reshaping industry norms with a commitment to surpassing expectations. Rooted in the ‘Plus’ philosophy, we go beyond the ordinary to create meaningful connections that transcend transactions. Our ecosystem unites PRM, NaF+, SPANDY, and THEM AGAIN under one collaborative banner, supported by GEN+ — a team of over 3,000 experts across 60+ nationalities. Together, we deliver impactful outcomes for brands, businesses, and people globally through creativity, innovation, and integration.

As the Head of Social Media, you're the go-to person for strategic leadership and advice at the agency serving as a trusted counsellor and consultant for both internal teams and external clients. Your responsibilities will encompass a wide range of tasks aimed at developing and executing well-conceptualized social media programs.

What will be your responsibilities?

· Provide senior-level strategic counsel to clients and internal teams, elevating thinking and fostering a culture of innovation, problem-solving, and integrated communications excellence.

· Lead the development of integrated Social, PR, and Influencer strategies that align with business objectives, brand positioning, media narratives, and audience insights.

· Drive the creation and execution of breakthrough social, PR, and influencer-led campaigns and activations that strengthen brand relevance, cultural resonance, and earned media impact.

· Build and nurture strong relationships with media, influencers, and key opinion leaders to amplify brand stories and enhance credibility across earned and owned platforms.

· Develop and oversee influencer identification, engagement, contracting, and performance management to ensure authentic partnerships that drive measurable impact.

· Shape compelling brand narratives and storytelling frameworks that translate seamlessly across social media, press coverage, thought leadership, and influencer collaborations.

· Build and grow engaged brand communities through purposeful content, platform-specific strategies, media engagement, and meaningful audience interactions channels, contributing to the broader marketing and sales funnel.

· Lead product launches, brand announcements, and reputation management initiatives in collaboration with PR and social teams to ensure cohesive market impact.

· Ensure all content, press materials, influencer collaborations, and creative assets uphold brand standards while delivering compelling and consistent storytelling.

· Guide the production of high-quality, shareable, and newsworthy content that reflects audience interests, media relevance, and platform behaviours.

· Partner closely with creative, media, and client leadership teams to ensure integrated campaign alignment and strategic coherence.

· Use data, media monitoring, and analytics to evaluate campaign performance across social, influencer, and PR initiatives, generating insights for continuous optimization.

· Stay ahead of emerging trends, platform shifts, media landscapes, and influencer ecosystems to maintain a competitive edge and inform strategic direction.

Requirements

  • ·Fluency in Arabic and strong communication skills.
  • Bachelor’s degree in Communications, Marketing, or related field.
  • 8+ years of social media experience, including team leadership.
  • Deep platform knowledge (Twitter, Facebook, Instagram, LinkedIn).
  • Experience with social management tools.
  • Strong writing, storytelling, and organizational skills.
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