The posting
Industrial Color is seeking a full-time Integrated Creative Designer to partner with the Global Creative team of an established prestige beauty brand.
This role is primarily focused on developing polished, engaging digital creative across social, e-commerce, paid media, email and other consumer-facing platforms. The designer will also contribute to print and physical brand materials, including direct mail, PR packages, event collateral and other integrated campaign touchpoints.
We are looking for a versatile designer with excellent taste, strong typography and layout skills, and a clear understanding of how consumers experience beauty brands across both digital and physical channels.
The ideal candidate can translate campaign direction and product stories into creative assets that feel cohesive, modern and specific to the brand. They should be comfortable working within established guidelines while bringing fresh thinking, practical judgment, close attention to detail and an interest in using emerging AI tools to support and elevate the creative process.
Requirements
Key Responsibilities
- Concept and design creative assets for social media, e-commerce, paid media, email, brand websites, product launches and other consumer-facing platforms.
- Contribute to the design and creative direction of print and physical materials, including direct mail, PR packages, event collateral and promotional pieces.
- Translate global campaign concepts into effective digital layouts, content systems and integrated, channel-specific creative.
- Develop clear visual narratives that communicate product benefits, efficacy and brand messaging.
- Create motion graphics, animated typography, GIFs and other lightweight motion assets.
- Adapt creative thoughtfully across formats, placements, devices, screen sizes and printed applications.
- Maintain brand consistency across all consumer touchpoints while ensuring that the work is appropriate for each platform and format.
- Use generative AI and image-generation tools to support concept development, image exploration, visualization and efficient creative production.
- Apply strong creative judgment when evaluating and refining AI-generated imagery to ensure quality, accuracy, brand relevance and visual consistency.
- Work closely with Creative, Marketing, Social, E-commerce, PR, Production and Development teams from briefing through final delivery.
- Prepare organized, accurate and production-ready digital and print files and specifications.
- Review implemented creative, proofs and final assets and provide feedback to ensure design quality and consistency.
- Use platform requirements, performance insights and consumer behavior to improve clarity, engagement and conversion.
- Present concepts and design recommendations clearly to creative leadership and cross-functional partners.
- Manage multiple projects and rounds of feedback while meeting fast-moving deadlines.
Qualifications
- Bachelor’s degree in Graphic Design, Digital Design, Communication Design or a related field, or equivalent professional experience.
- Professional design experience, preferably within beauty, skincare, cosmetics, luxury, fashion or a related consumer category.
- A portfolio demonstrating excellent typography, composition, visual storytelling and campaign work across digital and print applications.
- Strong understanding of digital design systems, responsive design and platform-specific best practices.
- Strong understanding of print design fundamentals, production requirements and file preparation.
- Experience creating motion graphics, GIFs and simple animated content.
- Experience incorporating generative AI and image-generation tools into a professional creative workflow.
- Strong attention to detail and a commitment to accurate, polished execution.
- Excellent communication and collaboration skills.
- Sound judgment and the ability to interpret feedback, solve problems and work independently.
- Highly organized and comfortable managing multiple priorities in a fast-paced environment.
Technical Skills
- Expert proficiency in Adobe Creative Suite, particularly Photoshop, Illustrator and After Effects.
- Strong proficiency in Figma.
- Proficiency with generative AI and image-generation tools such as Adobe Firefly, Midjourney or equivalent platforms.
- Experience preparing assets for social, e-commerce, paid media, responsive environments and print production.
- Working knowledge of Premiere Pro is a plus.
Benefits
The anticipated salary range for this role is $100,000 - $110,000 annually. Ranges are based on various factors including the labor market, job type, internal equity, and budget. Exact offers are calibrated by work location, individual candidate experience, and skills relative to the defined job requirements.
This is a hybrid role requiring flexibility to work in-office and remotely. Evening or weekend work may occasionally be required during major projects.
We offer a competitive benefits package including major medical, dental and vision insurance, FSA, HSA, and employee discounts.
Industrial Color is a division of CoCreativ, a family of integrated creative production companies. Industrial Color partners with top brands, agencies, and creative professionals providing a full range of essential production services. For over 30 years, we've led the industry through a culture of innovation, bringing state-of-the-art digital production and post-production solutions to our clients.
Our headquarters is based in Tribeca, NY, with offices in Los Angeles and studios in Brooklyn and Los Angeles. Our clients include: L'Oreal, Publicis, Procter & Gamble, Tommy Hilfiger, Absolut Vodka, Nike, Estee Lauder, Amazon...
