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Open nowPosted 73 days ago

Marketing Executive

Workable (global search)108,016 open roles

Where
Pathum Wan, Bangkok, Thailand
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Your applicationOpen nowMarketing ExecutiveWorkable (global search) · Pathum Wan, Bangkok, Thailand

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Early applications get read.

7.9% of postings close within 7 days. Measured by our own scanner across the market. Workable (global search) postings stay open a median of 7 days.

Share of postings closed within
  1. 1.6%1 day
  2. 3.6%3 days
  3. 7.9%7 days
  4. 14.9%14 days
  5. 34.0%30 days
This job: posted 73 days ago

Workable (global search) median: 7 days open

The posting

The Marketing Executive will be responsible for orchestrating end-to-end marketing architectures, demand generation strategies, and brand positioning frameworks. This specialist role focuses on expanding our market footprint, optimizing multi-channel customer acquisition funnels, and scaling lead generation pipelines for enterprise-tier SaaS and AI-driven technology portfolios.

Key Responsibilities

1. Funnel Optimization & Lead Generation

  • Formulate, deploy, and govern comprehensive B2B marketing strategies and high-impact campaigns to drive qualified pipeline velocity, brand equity, and commercial growth.
  • Own, audit, and optimize the full-funnel lifecycle to capture and nurture high-intent leads specifically for B2B SaaS and advanced AI infrastructure portfolios.
  • Align closely with cross-functional Sales, Product, and Business Development verticals to harmonize marketing operations with overarching pipeline and corporate revenue metrics.

2. Multi-Channel Performance Marketing & Analytics

  • Strategy, execution, and deep analysis of targeted digital media acquisitions across core professional networks, including LinkedIn Campaign Manager, Google Ads architecture, Facebook Ads, and complex SEO frameworks.
  • Systematically monitor cross-channel campaign architectures, parsing analytics data to provide structural optimization recommendations, yield improvement, and elevated return on investment (ROI).
  • Leverage market intelligence, demographic behavioral tracking, and aggressive competitor indexing to map shifting industry trends and strategic product positioning.

3. Event Coordination & Vendor Management

  • Project manage operational logistics and marketing activations for key corporate events, webinars, specialized executive workshops, and flagship industry conferences.
  • Govern operational relations with external agencies, performance vendors, and media partners to guarantee uniform brand governance and execution accuracy.
  • Continually diagnose pipeline workflow gaps to refine asset templates, process efficiency, and multi-tiered marketing automation loops.

Requirements

  • Minimum of 2+ years of experience within B2B Performance Marketing, Growth Marketing, Lead Generation, or highly adjacent digital marketing roles.
  • Prior career background within SaaS, deep tech ecosystems, AI infrastructure, enterprise software applications, or corporate technology solutions is highly preferred.
  • Robust command over specialized B2B metrics, including Multi-Touch Attribution, Customer Acquisition Costs (CAC), Lifetime Value (LTV), MQL/SQL conversion funnels, and search-to-lead customer journeys.
  • Direct, hands-on infrastructure management and deployment of SEM campaigns primarily via Google Ads (Search/Display/PMax) and LinkedIn Ads to capture high-intent enterprise buyers.
  • Proven experience executing technical and content SEO strategies, including keyword mapping, search intent alignment, and driving organic pipeline growth.
  • Strong operational mastery of GA4 (Google Analytics 4) tracking, custom event setup, and Google Search Console to analyze user behavior and web performance.
  • Elite data-backed analytical skills to manage multiple campaigns under velocity, paired with exceptional bilingual proficiency in English and Thai (professional business standard).

Benefits

  • Hybrid Working & Flexible Working Hours
  • Group Health Insurance & Annual Health Check-up
  • Comprehensive Benefits
  • Choose Your Gear: Work on the setup you prefer—Mac or Windows, you pick!
  • Grab Credits
  • 10+ days of annual leave.
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