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Open nowPosted 42 days ago

Marketing lead (Digital & Offline marketing)

Workable (global search)108,016 open roles

Where
cairo, Egypt
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Your applicationOpen nowMarketing lead (Digital & Offline marketing)Workable (global search) · cairo, Egypt
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The clock on this job

Early applications get read.

7.9% of postings close within 7 days. Measured by our own scanner across the market. Workable (global search) postings stay open a median of 7 days.

Share of postings closed within
  1. 1.6%1 day
  2. 3.6%3 days
  3. 7.9%7 days
  4. 14.9%14 days
  5. 34.0%30 days
This job: posted 42 days ago

Workable (global search) median: 7 days open

The posting

We are looking for an experienced and results-driven Marketing Lead to take full ownership of the marketing function and drive the strategy, execution, and performance that support business growth.

The ideal candidate is a hands-on marketing professional with strong expertise in performance marketing, SEO, paid media, and data-driven decision-making.

Key Responsibilities

* Develop and execute the overall marketing strategy in alignment with business objectives.

* Own and optimize SEO and Google Ads performance to drive growth and maximize ROI.

* Lead content direction and brand positioning across relevant marketing channels.

* Manage and oversee the external marketing agency, ensuring high-quality and effective deliverables.

* Evaluate and challenge agency outputs based on performance, quality, and business objectives.

* Analyze marketing data and translate insights into clear, actionable recommendations.

* Forecast, plan, and continuously optimize marketing performance and key KPIs.

* Identify opportunities to improve campaign effectiveness, lead generation, and overall marketing performance.

* Take end-to-end ownership of marketing activities, from strategy and planning through execution and optimization.

Requirements

* Proven experience in Performance Marketing, with strong expertise in SEO and Paid Media.

* Demonstrated experience in developing and executing end-to-end marketing strategies.

* Strong analytical and data-driven mindset with the ability to turn data into actionable business insights.

* Experience managing, evaluating, or working closely with external marketing agencies.

* Strong understanding of digital marketing channels, performance metrics, and campaign optimization.

* Excellent strategic thinking, problem-solving, and decision-making skills.

* Strong communication and stakeholder management skills.

* High level of ownership, accountability, and results orientation.

* Ability to work independently and manage multiple priorities in a fast-paced environment.

Benefits

* Competitive Salary

* Medical Insurance

* Social Insurance

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