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Open nowPosted 33 days ago

Marketing Manager

Workable (global search)108,016 open roles

Where
Cairo, Cairo Governorate, Egypt
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Your applicationOpen nowMarketing ManagerWorkable (global search) · Cairo, Cairo Governorate, Egypt

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The clock on this job

Early applications get read.

7.9% of postings close within 7 days. Measured by our own scanner across the market. Workable (global search) postings stay open a median of 7 days.

Share of postings closed within
  1. 1.6%1 day
  2. 3.6%3 days
  3. 7.9%7 days
  4. 14.9%14 days
  5. 34.0%30 days
This job: posted 33 days ago

Workable (global search) median: 7 days open

The posting

  • About the role (Description):

MicroBIM is seeking a strategic and results-driven Marketing Manager to lead our growth, digital marketing, and brand positioning efforts within the BIM, AEC, and construction technology sectors. In this role, you will develop and execute performance-driven marketing strategies, manage multi-channel digital campaigns, and build scalable lead generation funnels to support our business growth objectives.

Key Responsibilities:

  • Strategic Growth & Demand Generation: Develop and implement B2B marketing strategies aligned with company growth goals; build and optimize lead generation funnels.
  • Digital Campaign Management: Oversee performance marketing across paid media, SEO, email, and social platforms while tracking key KPIs (lead gen, engagement, traffic, conversions).
  • Content & Brand Positioning: Direct branding and content creation; translate complex technical and BIM-related solutions into clear, business-focused messaging.
  • Sales & Cross-Functional Alignment: Partner with sales, product, and business development teams to ensure marketing collateral and qualified leads support sales pipelines.
  • Market Intelligence & Analytics: Analyze market trends, competitor activity, and campaign performance to continually optimize marketing ROI.

Requirements

  • Requirements:
  • Experience: 5–8 years of experience in Marketing, Digital Marketing, B2B Marketing, or Growth Marketing.
  • Industry Background: Prior experience in SaaS, Software Development, BIM/Construction Tech, AEC, or related technical software environments is strongly preferred.
  • Track Record: Proven ability to build lead generation funnels, execute B2B growth marketing strategies, and manage end-to-end digital campaigns.
  • Tools & Analytics: Expertise in CRM systems (such as Zoho CRM), marketing automation, performance tracking, and web analytics.
  • Education: Bachelor’s degree in Marketing, Business Administration, Mass Communication, or a related field. Professional certifications in SEO, Performance Marketing, Digital Strategy, or Growth Marketing are a strong plus.
  • Soft Skills: High ownership mindset, exceptional communication skills, strong analytical capabilities, and the ability to work independently in a dynamic environment.

Benefits

  • Benefits:
  • Fully remote working environment with flexible balance.
  • Standard working schedule (Sunday to Thursday, 9:00 AM – 5:00 PM).
  • Comprehensive Social Insurance coverage.
  • Comprehensive Medical Insurance coverage.

Company industry and Job function

  • Company industry: Software Development / Construction / Information Technology
  • Job function: Marketing
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