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Open nowPosted 178 days ago

Marketing Manager - Demand Generation & Growth Marketing

Workable (global search)108,016 open roles

Where
South Africa
Work mode
Remote
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Your applicationOpen nowMarketing Manager - Demand Generation & Growth MarketingWorkable (global search) · South Africa
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Early applications get read.

7.9% of postings close within 7 days. Measured by our own scanner across the market. Workable (global search) postings stay open a median of 7 days.

Share of postings closed within
  1. 1.6%1 day
  2. 3.6%3 days
  3. 7.9%7 days
  4. 14.9%14 days
  5. 34.0%30 days
This job: posted 178 days ago

Workable (global search) median: 7 days open

The posting

About Huzzle

At Huzzle, we connect elite remote professionals with fast-growing companies across the UK, US, Canada, Europe, and Australia. Our clients range from early-stage startups to established SaaS and eCommerce businesses. When you join through Huzzle, you're placed directly with a client as part of their in-house team. No outsourcing layers, just impactful work with global visibility.

Role Type: Fractional (12 days a month)

Engagement: Independent Contractor

About the Company

Our client is a growth-focused consultancy working with established B2B organizations to scale their commercial performance. They specialise in aligning marketing, sales, and operations to build predictable, high-performing revenue engines for their clients.

With a strong emphasis on strategic execution, data-driven decision-making, and modern demand generation frameworks, they deliver measurable pipeline growth across multiple industries.

Job Summary

We are hiring a Marketing Manager – Demand Generation / Growth Marketing to lead and execute high-impact demand generation strategies for B2B clients.

This is a fractional, contract-based remote marketing role ideal for a senior-level growth marketer who thrives on building scalable pipeline engines, leveraging AI-powered marketing workflows, and driving measurable revenue outcomes.

You will work closely with content, sales, and leadership teams to transform thought leadership into high-converting campaigns, while optimizing the entire marketing funnel—from awareness to conversion.

Key Responsibilities

  • Demand Generation Strategy
  • Develop and execute end-to-end demand generation strategies aligned with client revenue goals
  • Build scalable, full-funnel marketing systems across awareness, acquisition, nurture, and conversion
  • Design integrated inbound and outbound campaigns to drive qualified pipeline growth
  • Leverage AI tools and marketing technology to improve campaign efficiency and velocity
  • Campaign Management & Execution
  • Plan and execute multi-channel campaigns across digital platforms (including LinkedIn performance marketing)
  • Create high-converting lead magnets (reports, whitepapers, industry insights)
  • Implement account-based marketing (ABM/ABMS) strategies targeting high-value prospects
  • Develop structured sales prospecting and lead nurture programmes
  • Collaboration & Alignment
  • Partner with content teams to convert thought leadership into revenue-generating assets
  • Align closely with sales, recruitment, and business development teams
  • Collaborate with subject matter experts and external partners to execute campaigns
  • Marketing Operations & Automation
  • Build and optimise marketing automation workflows and nurture sequences
  • Manage CRM and marketing automation platforms effectively
  • Continuously optimise landing pages, funnels, and campaign performance
  • Analytics & Performance
  • Track and report on KPIs including pipeline contribution, lead volume, and ROI
  • Monitor cost per lead (CPL), conversion rates, and engagement metrics
  • Use data-driven insights to continuously improve marketing performance

Requirements

  • Must Have
  • 8+ years’ experience in B2B demand generation, growth marketing, or digital marketing
  • Proven success in building and scaling demand generation engines that drive revenue
  • Strong expertise in account-based marketing (ABM/ABMS)
  • Experience in technology, consulting, or professional services environments
  • Deep understanding of B2B buyer journeys and multi-touch marketing funnels
  • Hands-on experience with CRM and marketing automation platforms
  • Strong analytical mindset with a data-driven approach
  • Excellent collaboration skills across cross-functional teams
  • Preferred Tools & Tech Stack
  • Marketing automation: HubSpot, Marketo
  • CRM platforms: Salesforce, HubSpot, Microsoft Dynamics, Pipedrive
  • Analytics and reporting tools (e.g., GA4, dashboards, attribution tools)

Benefits

💻 Fully Remote: Work from anywhere with international teams

🚀 Career Growth: Join companies in SaaS, MarTech, and B2B services

🤝 Peer Community: Connect with high-performing sales professionals in our network

🧭 Ongoing Support: Receive guidance from Huzzle before and after placement

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