Skip to content
CV Rocket
Get started
How it worksThe enginePricingBlogContactSign in

Open nowPosted 9 hours ago

Mobile App Growth Manager

Workable (global search)107,870 open roles

Where
Bulgaria
Work mode
Remote
Get the CV for this job

From $25 per CV, paid once. No subscription.

Your applicationOpen nowMobile App Growth ManagerWorkable (global search) · Bulgaria

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on Workable (global search)'s own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

8.1% of postings close within 7 days. Measured by our own scanner across the market. Workable (global search) postings stay open a median of 2 days.

Share of postings closed within
  1. 1.7%1 day
  2. 3.6%3 days
  3. 8.1%7 days
  4. 15.0%14 days
  5. 34.0%30 days
This job: posted 9 hours ago

Workable (global search) median: 2 days open

The posting

FP Markets Group of Companies is a well-established multi-regulated broker, founded in Australia, offering traders access to CFD trading on Forex, Indices, Commodities, Stocks and Cryptocurrencies. We are growing and looking to recruit a Full-time Mobile App Growth Manager.

You will own mobile app growth end to end: turning installs from paid and organic channels into registered, verified and funded traders. Sitting in the Channel team, you will set the app acquisition strategy, run the budget and own the numbers from impression to first-time deposit (FTD) and beyond.

How success is measured

  • Installs, registrations and FTDs from the app, split by paid and organic.
  • Cost per install, cost per registration and CPA per FTD against target, by region.
  • Install-to-FTD conversion rate and 30 / 90-day ROAS on app cohorts.
  • Store conversion rate (page view to install), keyword rankings and average rating.

Responsibilities:

Paid user acquisition

  • Plan, launch and optimise app install and in-app event campaigns across Apple Search Ads, Google App Campaigns (UAC), Meta, TikTok and selected programmatic / DSP partners.
  • Optimise beyond installs to registration, KYC completion and FTD, using value-based and event-based bidding.
  • Own the app UA budget and pacing by region, reallocating spend weekly based on CPA, ROAS and cohort quality.
  • Brief and test creative (video, playables, static, store assets) with the Creative team; run a structured creative-testing roadmap.
  • Source, onboard and manage app networks and agencies, with strict fraud controls.

Organic growth and ASO

  • Own App Store and Google Play optimisation: keyword research, metadata, screenshots, preview videos and localisation for priority languages.
  • Run store-listing experiments (Google Play Experiments, Apple Product Page Optimisation) and Custom Product Pages aligned to paid campaigns.
  • Grow ratings and reviews through in-app prompts and review management.
  • Drive web-to-app and cross-channel installs with SEO, Content, Social, CRM and Partnerships (IB/affiliate) teams, including deep links and QR flows.

Measurement and analytics

  • Own the mobile measurement setup with our MMP (e.g. AppsFlyer / Adjust), SKAdNetwork / AdAttributionKit and Google Privacy Sandbox for Android.
  • Work with BI to build cohort, LTV and payback reporting that ties app installs to FTD, net deposits and ARPU.
  • Keep event tracking, postbacks and attribution windows accurate across all partners.

Funnel and conversion

  • Partner with Product and Dev on onboarding, KYC and first-deposit flows in the app to lift install-to-FTD conversion.
  • Work with CRM & Lifecycle manager (Salesforce Marketing Cloud) on push, in-app and email journeys for new app users.

Compliance

  • Ensure all app marketing meets the requirements of each regulator (ASIC, CySEC, FSCA and others) and Apple / Google financial-services policies, including risk warnings and country restrictions.

Candidate profile:

  • Proven experience in online retail trading (FX/CFDs), iGaming or crypto: you understand regulated, high-CPA acquisition, deposit-driven funnels and the ad-platform restrictions these verticals face.
  • Experience with Apple Search Ads Advanced, Google Mobile Ads, Meta Mobile Ads, TikTok for Business and programmatic DSPs.
  • 4+ years in mobile app user acquisition, with hands-on ownership of a multi-channel paid budget (ideally USD 250k+ a month).
  • Proven ASO results on both App Store and Google Play.
  • Deep working knowledge of an MMP (AppsFlyer, Adjust or Branch), SKAdNetwork and post-ATT measurement.
  • Strong analytical skills: cohort analysis, LTV modelling and incrementality thinking; comfortable in Excel / Google Sheets and BI dashboards.
  • Experience optimising to down-funnel events (registration, deposit, purchase), not just installs.
  • Fluent English, written and spoken.

Nice to have

  • Knowledge of financial-promotion rules (ASIC, CySEC, FSCA) and Apple / Google policies for financial apps.
  • SQL or BigQuery; familiarity with Salesforce Marketing Cloud.
  • A second language relevant to our key markets (e.g. Spanish, Portuguese, Arabic, Chinese, Thai or Vietnamese).

Our offer:

  • Welcoming, young and multicultural team with approachable leadership
  • Ability to contribute to dynamic business at a growth phase
  • High level of autonomy, support of ideas and putting your expertise into the best practices for the company
  • Continuous personal development, training budget, growth with the company and opportunity to learn from industry leaders
  • Competitive remuneration, regular salary reviews and performance-based incentive schemes
  • Vibrant company life: from team activities to global celebrations

Journey to FP Markets:

  • Interview with HR
  • Interview with CMO

Join our team and be a part of a professional, rapidly-growing company operating in a multicultural environment!

From $25, paid onceGet the CV for this job

What happens when you press

One press. We do the rest.

  1. A CV for this posting

    Written against Workable (global search)'s own wording, from every piece of relevant proof in your profile.

  2. 25 readers review it

    Recruiter, hiring manager, skeptic and more read every draft, round after round. You get the best round.

    The review screen in CV Rocket: how each CV was read, round by round.

  3. We apply on Workable (global search)'s form

    Our application engine gets through the hardest forms there are. Where a question needs you, AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

    An application in CV Rocket: every answer filled in on the employer's form.

  4. Every reply, sorted

    Workable (global search)'s answer lands in your private mailbox, and we classify it on arrival: interview, question, rejection.

    The CV Rocket inbox: each employer reply classified as an interview, an action or a rejection.

  5. Reply with AI

    AI helps you write the email, checks it and sends it. We show you whether the recruiter read it.

  6. The interview in your calendar

    Full integration with your calendar. The invitation goes straight in.

    An interview invitation in the CV Rocket inbox, added to the candidate's calendar.
Get the CV for this job

From $25 per CV, paid once. No subscription.

Why it works

3×

more interviews than doing it yourself with ChatGPT.

ChatGPT writes a CV and never learns what happened to it. We see every reply. For each CV we know:

  • How it was written, and how the review scored it
  • When we applied, and how long after the posting went up
  • Which posting, which company, which city
  • Who got the interview, and who heard nothing

That is how we know which CVs get called.

Get the CV for this job

From $25 per CV, paid once. No subscription.

The numbers game

More applications. More interviews.

Every application goes out with its own CV, written for that posting and paid once. Send enough of them and the law of large numbers finds you the job.

Get the CV for this job
By hand5–10
With CV Rocket100
applications a day

Nearby

Live postings like this one

Same employer first, then the same role elsewhere.

Before you press

Straight answers

Get the CV for this job

From $25 per CV, paid once. No subscription.

What if my background isn't good enough?

We make the most of the background you have. The CV uses every piece of relevant proof your profile holds, and one of the 25 readers reads your whole profile and flags what the CV left out.

Do you really apply for me?

Yes, on the employer's own form, the hardest ones included. Where a question needs you, you answer it right there and AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

Is it a subscription?

No. You pay once per CV, from $25. Every application goes out with its own CV, written for that posting.

One job. One CV.
Paid once.

Pick the posting you want. We write for it, apply for you and catch the reply.

Get the CV for this job

From $25 per CV, paid once. No subscription.