Skip to content
CV Rocket
Get started
How it worksThe enginePricingBlogContactSign in

Open nowPosted 4 days ago

Partnerships Marketing Manager - Customer Engagement

Workable (global search)108,016 open roles

Where
Bradford, England, United Kingdom
Get the CV for this job

From $25 per CV, paid once. No subscription.

Your applicationOpen nowPartnerships Marketing Manager - Customer EngagementWorkable (global search) · Bradford, England, United Kingdom

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on Workable (global search)'s own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

7.9% of postings close within 7 days. Measured by our own scanner across the market. Workable (global search) postings stay open a median of 7 days.

Share of postings closed within
  1. 1.6%1 day
  2. 3.6%3 days
  3. 7.9%7 days
  4. 14.9%14 days
  5. 34.0%30 days
This job: posted 4 days ago

Workable (global search) median: 7 days open

The posting

Role Purpose

Own and support the delivery of digital customer engagement activity by implementing email, push, POS, Coupon at till, digital banners and CRM campaigns. The role is responsible for planning, executing and optimising customer communications that drive sales, engagement, retention across Morrisons owned channels.

This position delivers targeted, high-performing communications in line with the contracted customer engagement plan and wider business objectives. It also ensures effective use of budget, strong customer segmentation, timely campaign delivery and continuous optimisation of performance.

Accountabilities:

Customer

  • Develop and implement communication strategies by customer segment to improve engagement, retention and sales
  • Plan and execute campaigns in line with the agreed customer calendar, key trading moments, launches, promotions, loyalty activity and seasonal campaigns
  • Build and optimise automated customer journeys, including retention, reactivation and lapsed customer programmes
  • Ensure all campaigns are delivered on time, aligned to brand guidelines and tailored to the target audience
  • Manage customer segmentation and targeting, using data and insights to deliver relevant, dynamic and personalised content
  • Ensure communications reach customers in a timely, competitive and relevant format across channels
  • Support delivery of the wider business plan and trade strategy through effective customer communications
  • Own or support campaign briefing, creative development and email build processes
  • Take end-to-end responsibility for partner couponing including planning, implementation and continuous optimisation to deliver business objectives

Colleague

  • Be an active participant in a high-performing, engaged and diverse team focused on communication excellence, service, sales and profitability
  • Work collaboratively and cross-functionally with key stakeholders across marketing, digital, e-commerce, loyalty, compliance and trade planning
  • Build strong working relationships with internal design teams and external creative agencies to deliver compelling communications
  • Contribute positively to team culture, pace, simplicity and continuous improvement

Operational

  • Shape, deliver and optimise CRM campaigns using Salesforce Marketing Cloud and other relevant marketing tools
  • Manage campaign execution from briefing and customer selection through to deployment, reporting and optimisation
  • Work collaboratively with stakeholders to deliver the marketing strategy and partnership plan
  • Ensure all communications are legal, honest, truthful and compliant with regulatory requirements and GDPR principles
  • Maintain high standards of data quality, governance and accuracy
  • Analyse and report campaign performance across KPIs including clickthrough, impressions, retention, conversion and sales
  • Use testing, insights and performance data to continuously optimise communications and campaign effectiveness
  • Support the integration of communications across channels to deliver a consistent customer experience
  • Create clear briefs for the data team to build the right audiences to meet relevant objectives
  • Deliver the partner coupons by creating and loading offers into our Loyalty platforms
  • Brief and stand over reporting and evaluation of partner coupon campaigns to understand effectiveness
  • Use the insights to optimise campaign performance and recommend future activity
  • Generate Morrisons App content that aligns with partner campaigns and supports delivery of their objectives

Requirements

  • Strong knowledge of the retail, Loyalty and marketing industry, particularly digital marketing and CRM
  • Commercial and financial understanding
  • Strong to expert knowledge of email marketing platforms and CRM systems
  • Knowledge of loyalty programmes, promotional mechanics and customer lifecycle marketing
  • Understanding of customer segmentation, targeting and personalisation
  • Good understanding of data protection and GDPR principles
  • Understanding of Morrisons customer personas and customer engagement priorities

Role Measurement

  • Plans and campaigns delivered on time
  • Achievement of agreed targets for interaction, clickthrough, impressions, retention and conversion
  • Delivery of campaign sales objectives
  • Effective customer selections and audience targeting
  • Accurate reporting and optimisation based on campaign performance insights

Benefits

  • Competitive salary
  • 25 days holiday (in addition to 8 bank holidays)
  • Company contributory pension scheme
  • Joining a supportive, empowered culture & a team with outstanding capability and experience
  • A dynamic environment in which you can personally learn, develop and make an impact
  • Opportunity to shape a growing and market leading technology business business

Why join us

  • Strong support from experienced sales, insight, and product teams
  • A collaborative, high-performing culture
  • The chance to shape and grow a scaling tech and insights business
  • Direct exposure to a major grocery retailer and leading CPG brands
  • A dynamic environment where you can learn, contribute, and make an impact
From $25, paid onceGet the CV for this job

What happens when you press

One press. We do the rest.

  1. A CV for this posting

    Written against Workable (global search)'s own wording, from every piece of relevant proof in your profile.

  2. 25 readers review it

    Recruiter, hiring manager, skeptic and more read every draft, round after round. You get the best round.

    The review screen in CV Rocket: how each CV was read, round by round.

  3. We apply on Workable (global search)'s form

    Our application engine gets through the hardest forms there are. Where a question needs you, AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

    An application in CV Rocket: every answer filled in on the employer's form.

  4. Every reply, sorted

    Workable (global search)'s answer lands in your private mailbox, and we classify it on arrival: interview, question, rejection.

    The CV Rocket inbox: each employer reply classified as an interview, an action or a rejection.

  5. Reply with AI

    AI helps you write the email, checks it and sends it. We show you whether the recruiter read it.

  6. The interview in your calendar

    Full integration with your calendar. The invitation goes straight in.

    An interview invitation in the CV Rocket inbox, added to the candidate's calendar.
Get the CV for this job

From $25 per CV, paid once. No subscription.

Why it works

3×

more interviews than doing it yourself with ChatGPT.

ChatGPT writes a CV and never learns what happened to it. We see every reply. For each CV we know:

  • How it was written, and how the review scored it
  • When we applied, and how long after the posting went up
  • Which posting, which company, which city
  • Who got the interview, and who heard nothing

That is how we know which CVs get called.

Get the CV for this job

From $25 per CV, paid once. No subscription.

The numbers game

More applications. More interviews.

Every application goes out with its own CV, written for that posting and paid once. Send enough of them and the law of large numbers finds you the job.

Get the CV for this job
By hand5–10
With CV Rocket100
applications a day

Nearby

Live postings like this one

Same employer first, then the same role elsewhere.

Before you press

Straight answers

Get the CV for this job

From $25 per CV, paid once. No subscription.

What if my background isn't good enough?

We make the most of the background you have. The CV uses every piece of relevant proof your profile holds, and one of the 25 readers reads your whole profile and flags what the CV left out.

Do you really apply for me?

Yes, on the employer's own form, the hardest ones included. Where a question needs you, you answer it right there and AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

Is it a subscription?

No. You pay once per CV, from $25. Every application goes out with its own CV, written for that posting.

One job. One CV.
Paid once.

Pick the posting you want. We write for it, apply for you and catch the reply.

Get the CV for this job

From $25 per CV, paid once. No subscription.